Hybrid Licensing Growth Director

Pets+People Consumer Products; New York (NY); Hybrid; USD 145,000 - 165,000; Full time

Job summary

Pets + People Consumer Products is seeking a Director of Licensing to shape portfolio strategy and lead licensing initiatives across our consumer brands. You’ll partner with the VP of Licensing to identify opportunities, build compelling business cases, and drive high-value collaborations that align with strategic priorities.

The role requires a data-informed approach, strong negotiation skills, and the ability to manage cross-functional teams to deliver measurable commercial results.

Qualifications

• 5+ years of licensing and brand partnerships experience.
• Strong strategic and analytical orientation with ability to translate metrics into business actions.
• Proven negotiation and contract-management skills.
• Excellent communication and relationship-building across stakeholders.
• Leadership experience coaching and developing teams.
• Knowledge of intellectual property, brand standards, and compliance.

Responsibilities

• Develop and execute a comprehensive licensing strategy aligned with brand priorities and portfolio growth.
• Identify whitespace, category expansion, and partnership opportunities to maximize brand value.
• Translate priorities into actionable partnership roadmaps and balanced short/long-term plans.
• Establish disciplined metrics to track partnership performance against budgets and targets.
• Lead negotiations with licensing partners to secure favorable terms and protect brand standards.
• Oversee deal structures, execution, and ongoing compliance across the portfolio.
• Build relationships with licensors and brand partners to expand opportunities and drive growth.
• Collaborate with Sales and cross-functional teams on go-to-market strategies and initiatives.
• Mentor the licensing team to build capabilities in brand management and analytics.

Skills

Licensing & partnerships

Strategic analysis

Negotiation

Cross-functional leadership

Communication

Data-driven decisions

Education

Bachelor's degree in Business/Marketing

Job description

Pets + People Consumer Products is seeking a Director of Licensing to shape portfolio strategy and lead licensing initiatives across our consumer brands. You’ll partner with the VP of Licensing to identify opportunities, build compelling business cases, and drive high-value collaborations that align with strategic priorities.

The role requires a data-informed approach, strong negotiation skills, and the ability to manage cross-functional teams to deliver measurable commercial results.