Hybrid Digital Merchandising Lead | Data-Driven eCommerce

The Freeman Company (TFC) Brands; Las Vegas (NV); Hybrid; USD 80,000 - 100,000; Full time

Benefits offered by this job

Medical, Dental, Vision Insurance

Tuition Reimbursement

Paid Parental Leave

Life, Accident and Disability

Retirement with Company Match

Paid Time Off

Bonus up to 5% of base salary

Job summary

The Freeman Company (TFC Brands) is seeking a data-driven Digital Merchandising Manager to own end-to-end merchandising across our e-commerce site. You’ll shape how customers discover and shop our products—from homepage curation to search, filtering, and recommendations—driving conversions and AOV.

Based in a hybrid role, the ideal candidate will collaborate with Digital Product, UX, Marketing, and Creative teams, build a roadmap, run tests, monitor performance, and present insights to

Qualifications

• 7–10 years of total professional experience in retail, e-commerce, buying, or related analytics.
• 5+ years specifically in digital/e-commerce merchandising with increasing ownership.
• Strong analytical skills; proficient in Excel/Google Sheets.
• Experience with Salesforce e-commerce and work management platforms (Workfront, Azure, Figma, ADO).
• Understanding of on-site search and merchandising tools (Algolia, Luminate).
• Excellent cross-functional communication with Marketing, Creative, Product, and IT.
• Bachelor's degree in Business, Marketing, Merchandising, or related field.
• Proficiency with SQL and Site Search/SEO best practices.

Responsibilities

• Own day-to-day merchandising of the e-commerce site, including product placement and navigation optimization.
• Develop and execute merchandising strategies for launches, promotions, and campaigns.
• Analyze site performance data to identify opportunities and adjust merchandising in real time.
• Manage on-site search, filtering, and recommendations platforms (Algolia, Luminate).
• Own the A/B testing roadmap and report results to inform decisions.
• Maintain product content standards across all pages.
• Present merchandising performance insights and recommendations to senior stakeholders.
• Lead cross-functional working group aligning Digital Product, UX, Marketing, and Creative.
• Monitor industry trends and translate them into strategy changes.
• Collaborate with digital product/UX to improve discovery and buying journeys.
• Support Marketing to align merchandising with campaigns.
• Assist IT/Engineering on technical implementation as needed.

Skills

Merchandising strategy

Data analysis

Cross-functional collaboration

On-site search optimization

A/B testing

Excel/Google Sheets

Google Analytics

Power BI/Tableau

SQL

SEO for product pages

Education

Bachelor's degree in Business/Marketing/Merchandising

Tools

Algolia

Luminate

Salesforce eCommerce

Workfront

Azure

Figma

ADO

Job description

The Freeman Company (TFC Brands) is seeking a data-driven Digital Merchandising Manager to own end-to-end merchandising across our e-commerce site. You’ll shape how customers discover and shop our products—from homepage curation to search, filtering, and recommendations—driving conversions and AOV.

Based in a hybrid role, the ideal candidate will collaborate with Digital Product, UX, Marketing, and Creative teams, build a roadmap, run tests, monitor performance, and present insights to