Hybrid Digital Marketing Leader

Murata Electronics; Carrollton (TX); Hybrid; USD 97,894 - 162,259; Full time

Benefits offered by this job

Comprehensive benefits package incl.医疗

Gen erous Paid Time Off including paid

Job summary

Murata Electronics is seeking a Digital Marketing Manager to lead digital marketing and marcom strategies across multiple regions from Carrollton, TX and other locations. The role focuses on planning, execution, and optimization of campaigns, content, and channels to build awareness and drive customer actions for Murata components.

You will collaborate with business units, global teams, and sales to align strategies, analyze data, and report on performance, delivering industry-leading digital

Qualifications

• Bachelor's degree in Marketing, Digital Marketing, Business, MIS, or Communications.
• 5+ years of related experience in digital marketing, communications, marcom, and marketing.
• Excellent written and verbal communication skills; ability to articulate technical concepts to a non-technical audience across all levels of an organization.
• Proactive attitude with strong collaboration skills and a team-focused mindset.
• Ability to interpret and analyze data, drive meaningful actions, and communicate relevant results to stakeholders.
• Strong organizational skills, ability to prioritize, manage multiple projects, and meet tight deadlines.
• Excellent interpersonal skills: enthusiastic attitude and ability to work effectively as a member of a diverse team.
• Confidence to direct, counsel, and influence partners across various organizations.
• Strong project planning and management skills preferred.
• Excellent skills with Microsoft Word, Excel, and PowerPoint.
• Knowledge of Salesforce and Marketo. Experience with Google pay-per-click strategy and execution. Ability to demonstrate a strong work ethic.

Responsibilities

• Develop and execute digital marketing and marcom programs through campaigns, email, SEO/SEM, content, and social media.
• Develop digital marketing plans and coordinate with business units and global teams on direction and execution.
• Drive regional campaigns and new product introductions to promote products and increase engagement.
• Manage and optimize channels across digital marketing including paid ads, email, lead gen, personalization, events.
• Create content that enhances digital marketing programs and customer actions.
• Craft customer-focused value propositions and coordinate messaging with stakeholders.
• Align with product, sales, and marketing teams; coordinate with global counterparts on strategy.
• Use data to analyze performance and guide strategy and execution across Murata.com and external sites.

Skills

Communication

Collaboration

Data analysis

Time management

Interpersonal skills

Project planning

Microsoft Office

Salesforce

Marketo

Google Ads

Education

Bachelor's Degree in Marketing, Digital Marketing, Business, MIS, or Communications

Tools

Salesforce

Marketo

Google Ads

Microsoft Word

Microsoft Excel

PowerPoint

Job description

Murata Electronics is seeking a Digital Marketing Manager to lead digital marketing and marcom strategies across multiple regions from Carrollton, TX and other locations. The role focuses on planning, execution, and optimization of campaigns, content, and channels to build awareness and drive customer actions for Murata components.

You will collaborate with business units, global teams, and sales to align strategies, analyze data, and report on performance, delivering industry-leading digital