Digital Marketing Lead: Growth & Campaigns

Murata Manufacturing Co., Ltd.; Carrollton (TX); Hybrid; USD 98,000 - 162,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

401(k) match

Hybrid work schedule

Tuition reimbursement

Job summary

Murata Manufacturing Co., Ltd. seeks an experienced Digital Marketing Manager to lead the digital marketing and marcom strategy. You will plan and execute campaigns across email, SEO/SEM, content marketing, and social media to attract new customers and engage existing ones.

The role requires 5+ years in digital marketing, strong data analysis skills, and collaboration with global teams. Hybrid work from Carrollton, TX, with potential locations in San Jose, CA or Atlanta, GA.

Qualifications

• Bachelor’s degree required in Marketing, Digital Marketing, Business, MIS, or Communications.
• 5+ years of experience in digital marketing, marcom, and related fields.
• Excellent written and verbal communication; ability to convey technical concepts simply.
• Proactive, collaborative, and team-focused.
• Strong data interpretation, actionable insights, and stakeholder communication.
• Strong organization to manage multiple projects and meet deadlines.
• Excellent interpersonal skills and ability to work with diverse teams.
• Ability to influence partners across organizations and guide strategy.
• Proficiency in Microsoft Word, Excel, PowerPoint; familiarity with Salesforce and Marketo.
• Experience with Google Ads and PPC campaigns.

Responsibilities

• Develop and execute digital marketing and marcom campaigns including email, SEO/SEM, content marketing, and social media to grow Murata’s customer base.
• Lead digital marketing strategy with business units and global teams on direction, roadmap, and execution.
• Drive regional programs and product launches to promote key products, applications, and technologies.
• Manage and optimize campaigns across channels: paid media, email, distribution, paid search, leads, personalization, events.
• Create content that strengthens digital marketing programs and customer actions.
• Develop customer-focused messaging in collaboration with stakeholders.
• Coordinate with product, sales, and marketing to align strategy with business goals across regions.
• Analyze data and report on digital marketing performance and customer behavior; assess engagement on Murata.com and external sites.

Skills

Communication

Collaboration

Data analysis

Project management

Organizational skills

Interpersonal skills

Team leadership

Microsoft Office

Education

Bachelor’s Degree in Marketing, Digital Marketing, Business, MIS, or Communications

Tools

Salesforce

Marketo

Google Ads (PPC)

Job description

Murata Manufacturing Co., Ltd. seeks an experienced Digital Marketing Manager to lead the digital marketing and marcom strategy. You will plan and execute campaigns across email, SEO/SEM, content marketing, and social media to attract new customers and engage existing ones.

The role requires 5+ years in digital marketing, strong data analysis skills, and collaboration with global teams. Hybrid work from Carrollton, TX, with potential locations in San Jose, CA or Atlanta, GA.