Hybrid Data & Campaign Analytics Lead

Vanilla Recruitment; Town of Mansfield (NY); Hybrid; USD 56,000 - 87,000; Full time

Benefits offered by this job

Hybrid work model

25 days holiday + bank holidays

Job summary

Vanilla Recruitment is seeking a Data & Campaign Analytics Manager in Mansfield. The role combines deep data interpretation with commercial insight, spanning client and internal projects. You’ll present recommendations to executive audiences and work across multiple datasets.

Ideal candidates will have strong analytics experience, expert Excel and exposure to tools like Python, Google Analytics and Power BI. Hybrid working is offered with onsite days in Mansfield.

Qualifications

• Extensive experience in quantitative, data, campaign or commercial analyst roles.
• Advanced analytical capability using Excel; experience with Python, Google Analytics, Power Pivot or Displayr is advantageous.
• Strong commercial judgment with ability to translate analysis into recommendations.
• Excellent stakeholder management and communication; able to present to senior stakeholders.

Responsibilities

• Take ownership of analytical briefs from scoping to presentation of findings.
• Conduct campaign and sales analysis for key clients and identify trends and opportunities.
• Analyse social and performance marketing campaigns and provide performance recommendations.
• Deliver bespoke quantitative analyses across sales, campaign, social and market research data.
• Apply analytical techniques to explore data with commercial context and insights.
• Produce clear reports and communicate findings to clients and colleagues across teams.
• Support wider insight and operational projects while managing priorities.

Skills

Data analysis

Campaign analytics

Stakeholder management

Excel

Python

Google Analytics

Power Pivot

Displayr

Power BI

SQL

AI tools/Copilot

Project ownership

Tools

Excel

Python

Google Analytics

Power Pivot

Displayr

Power BI

SQL

Copilot

Job description

Vanilla Recruitment is seeking a Data & Campaign Analytics Manager in Mansfield. The role combines deep data interpretation with commercial insight, spanning client and internal projects. You’ll present recommendations to executive audiences and work across multiple datasets.

Ideal candidates will have strong analytics experience, expert Excel and exposure to tools like Python, Google Analytics and Power BI. Hybrid working is offered with onsite days in Mansfield.