Hybrid Consumer Insights Researcher: Data-Driven Growth

Default Brand; Waitsfield (VT); Hybride; USD 58 000 - 70 000; Plein temps

Avantages offerts par ce poste

401k with company match

Tuition reimbursement

Comprehensive benefits package

Résumé du poste

Cabot Creamery in Waitsfield, VT seeks a Consumer Insights Researcher to drive data‑driven decision making by leading consumer studies and analyzing market data. The role partners with Marketing, Sales, and Product Development to identify growth opportunities and strengthen brand performance.

The position is full-time with in-person days at our Waitsfield, VT office three days a week (Tue–Thu). Mondays and Fridays offer remote work, and collaboration with external partners is encouraged.

Qualifications

• Experience in consumer insights, survey research, market research.
• Experience designing and programming surveys using platforms such as Qualtrics.
• Strong analytical skills with quantitative data; experience with statistics preferred.
• Proficiency in Excel and PowerPoint.
• Ability to translate data into clear, actionable narratives.
• Excellent organization and ability to manage multiple projects.

Responsabilités

• Develop, program, and analyze qualitative and quantitative studies (e.g. surveys, focus groups, concept tests, and other ad hoc research initiatives) to understand consumer attitudes, motivations, and behaviors
• Analyze syndicated, panel, and retail point‑of‑sale data, to identify market trends, evaluate competitive performance, and support innovation efforts
• Transform data and research findings into clear, compelling, and actionable recommendations that address key business questions and inform strategic decision making
• Partner with Marketing, Sales, Product Development, and external research vendors to identify business needs, develop research approaches, and deliver timely insights
• Utilize emerging AI tools responsibly and appropriately to enhance research efficiency, while maintaining analytical rigor and data integrity, and adhering to company policies

Connaissances

Consumer insights

Survey research

Market research

Excel

PowerPoint

Cross-functional collaboration

Outils

Qualtrics

Power BI

Tableau

R

Description du poste

Cabot Creamery in Waitsfield, VT seeks a Consumer Insights Researcher to drive data‑driven decision making by leading consumer studies and analyzing market data. The role partners with Marketing, Sales, and Product Development to identify growth opportunities and strengthen brand performance.

The position is full-time with in-person days at our Waitsfield, VT office three days a week (Tue–Thu). Mondays and Fridays offer remote work, and collaboration with external partners is encouraged.