Hybrid BI Analyst — Healthcare Insights & Reporting

Publicis Health Media; Chicago (IL); Hybrid; USD 56,000 - 77,000; Full time

Benefits offered by this job

Medical coverage

Dental coverage

Vision coverage

401k

Paid time off

Parental and family leave

Tuition reimbursement

Flexible time off

Job summary

Publicis Health Media is seeking an Analyst, Business Intelligence to support a major healthcare client. You will drive reporting, ensure data accuracy, and enable decision-making with clear insights across Strategy, Marketing, Media, and Data Engineering.

The ideal candidate is analytical, communicative, and proactive, thriving in a fast-paced environment. This is a hybrid role with four days in the office.

Qualifications

• Bachelor’s degree in Business, Finance, Economics, Statistics, Marketing, or a related field.
• 1-2 years of experience in marketing, advertising, or consulting (experience in healthcare, pharmaceuticals, or life sciences is a plus).
• Strong analytical skills with the ability to think both strategically and tactically.
• Ability to manage multiple tasks, meet deadlines, and prioritize effectively.
• Self-motivated with the ability to work independently while contributing to team objectives.
• Proficiency in Microsoft Office, with advanced Excel skills required.
• Experience with digital analytics tools (Google Analytics, Power BI) is a plus.
• Knowledge of statistical modeling, segmentation, test design, and ROI measurement is a plus

Responsibilities

• Collaborate with cross-functional teams to develop reporting frameworks that analyze trends and optimize multi-channel media campaigns.
• Develop a deep understanding of client data sources, ensuring accuracy through regular quality control checks.
• Analyze campaign performance and provide insights using various digital analytics tools and partners.
• Assist in creating measurement plans that outline strategies and tactics to assess brand performance.
• Support competitive analyses and best practice audits.
• Work closely with data partners to prepare datasets, proactively identifying and resolving data discrepancies or inaccuracies.
• Develop and maintain expertise in areas such as integrated channel marketing (including web), analytics tools, and measurement methodologies.

Skills

Analytical thinking

Strong communication

Self-motivated

Microsoft Excel

Google Analytics

Power BI

Time management

Education

Bachelor’s degree in a related field

Tools

Excel

Microsoft Office

Job description

Publicis Health Media is seeking an Analyst, Business Intelligence to support a major healthcare client. You will drive reporting, ensure data accuracy, and enable decision-making with clear insights across Strategy, Marketing, Media, and Data Engineering.

The ideal candidate is analytical, communicative, and proactive, thriving in a fast-paced environment. This is a hybrid role with four days in the office.