Hybrid Analytics Migration Lead - Web Tracking & Parity

Eliassen Group; McLean (VA); Hybrid; USD 69,000 - 80,000; Full time

Benefits offered by this job

Medical benefits

Dental benefits

Vision benefits

401k with matching

Life insurance

Job summary

Eliassen Group is seeking an Analytics Integration Product Specialist to lead a multi-site web analytics migration and decommission effort. You will establish and drive a migration roadmap, map tracking across legacy and target platforms, and validate parity during live cutovers for DFS Integration.

The engagement targets completion by June 1, 2027. This W2 consulting role offers a benefits package including Medical, Dental, Vision, 401k with company matching, and life insurance.

Qualifications

• Hands-on experience migrating web analytics or re-platforming analytics systems.
• Ability to create and drive a migration roadmap across multiple stakeholders.
• Ability to read and reconcile analytics data dictionaries against a target schema.

Responsibilities

• Build and maintain the analytics migration roadmap across in-scope sites and deadlines.
• Represent the analytics plan in planning forums and secure buy-in from product and engineering leads per site.
• Own variable-level mapping across implementations including tracking IDs, dimensions, metrics and events.
• Validate reporting parity before and after each cutover by confirming key metrics match.
• Direct build work across engineers and coordinate with internal engineering for validation with launches.
• Monitor dependencies for multiple sites and re-scope plans as required.
• Drive fixed legacy-platform deadlines to completion.
• Flag scheduling risks clearly given contractual deadlines.

Skills

Analytics migration

Roadmap planning

Stakeholder alignment

Data mapping

GA4 knowledge

Tools

Adobe Launch

Tealium

Job description

Eliassen Group is seeking an Analytics Integration Product Specialist to lead a multi-site web analytics migration and decommission effort. You will establish and drive a migration roadmap, map tracking across legacy and target platforms, and validate parity during live cutovers for DFS Integration.

The engagement targets completion by June 1, 2027. This W2 consulting role offers a benefits package including Medical, Dental, Vision, 401k with company matching, and life insurance.