HVAC Go-To-Market Strategy Lead

Samsung Lennox HVAC North America LLC; Roanoke (TX); On-site; USD 100,000 - 160,000; Full time

Job summary

Samsung Lennox HVAC North America LLC is seeking a Go-To-Market Manager to drive the holistic strategy of our HVAC business, planning product launches from market research and channel analysis through post-launch evaluation.

The ideal candidate will collaborate with cross-functional teams including product, marketing, and sales to ensure products meet customer needs and align with market trends. By analyzing market data, the Go-To Market Manager will optimize sales and profitability.

Qualifications

• Bachelor's degree in Business, Engineering, or a related field.
• 3+ years of experience in Go-To-Market strategy, preferably in the HVAC Unitary market.
• Strong understanding of HVAC systems and market dynamics.

Responsibilities

• Conduct market and vertical research to identify customer needs and industry trends related to HVAC products.
• Develop and manage product launching plan, ensuring timely delivery of new products and features to the market and channel.
• Collaborate with sales teams to define product launch plan with channel strategy.
• Analyze the region's competitors and market trends timely, and it needs to reflect planning and strategies.
• Analyze sales performance and customer feedback after product launching to make data-driven decisions for Go-To-Market strategy.

Skills

Go-To-Market

Market Analysis

HVAC Systems

Cross-functional

Data-Driven

Communication Skills

Product Launch

Education

Bachelor's degree

Job description

Samsung Lennox HVAC North America LLC is seeking a Go-To-Market Manager to drive the holistic strategy of our HVAC business, planning product launches from market research and channel analysis through post-launch evaluation.

The ideal candidate will collaborate with cross-functional teams including product, marketing, and sales to ensure products meet customer needs and align with market trends. By analyzing market data, the Go-To Market Manager will optimize sales and profitability.