Hotel Sales Director: Growth, Strategy & Revenue

Topbrassdallas; Lafayette (LA); On-site; USD 90,000 - 120,000; Full time

Job summary

Dreamscape Hospitality is seeking a Director of Sales to oversee the hotel’s sales and marketing strategies, drive occupancy, grow accounts, and maximize revenue. You’ll manage day-to-day operations of the sales department, lead outside sales, and handle contract negotiations and budgeting.

The role requires strong leadership, strategic sales deployment, and collaboration with the General Manager and Corporate HR. Travel weekly and train staff to excel.

Qualifications

• 6 years progressive experience in hotel sales, or a 4-year degree with 2+ years relevant experience, or a 2-year degree with 4+ years related experience.
• Valid driver’s license is required.
• Excellent verbal and written communication skills for negotiating, persuading, selling and influencing.
• Strong selling techniques: opening, probing, supporting, closing.
• Analytical and strategic skills for effective sales deployment.
• Proficient with Microsoft Office products.
• Ability to work independently while managing multiple tasks.
• Strong organizational and presentation abilities.
• Advanced knowledge of sales, marketing and hospitality principles.

Responsibilities

• Coordinate all group, transient, and catering sales to maximize revenue.
• Develop and manage annual budget, marketing, PR and sales programs.
• Conduct outside sales calls, lead tours, and entertain clients.
• Negotiate contracts and secure best terms.
• Track market trends, adjust strategies, forecast opportunities.
• Meet sales goals and budget targets.
• Train hotel staff to seize sales opportunities and increase occupancy.
• Work with GM and Corporate HR to manage the sales team and staff development.
• Supervise Catering & Event Management to meet catering and F&B budgets.
• Gain knowledge of hotel operations across departments.

Skills

Excellent communication

Sales techniques

Analytical skills

MS Office

Independent work

Presentation skills

Sales, marketing knowledge

Education

6 years hotel sales experience

4-year degree + 2 years experience

2-year degree + 4 years related experience

Driver's license

Tools

MS Office

Job description

Dreamscape Hospitality is seeking a Director of Sales to oversee the hotel’s sales and marketing strategies, drive occupancy, grow accounts, and maximize revenue. You’ll manage day-to-day operations of the sales department, lead outside sales, and handle contract negotiations and budgeting.

The role requires strong leadership, strategic sales deployment, and collaboration with the General Manager and Corporate HR. Travel weekly and train staff to excel.