Home Health Community Liaison / Marketer

Classic Home Care; Sterling Heights (MI); On-site; USD 55,000 - 75,000; Full time

Benefits offered by this job

401(k) with 4% Match

Bonus based on performance

Competitive salary

Dental insurance

Health insurance

Paid time off

Vision insurance

Opportunity for advancement

Job summary

Classic Home Care, a nurse-owned home health agency serving Southeast Michigan since 2003, seeks a Home Health Community Liaison. You will link our agency with referral sources and healthcare partners, educating teams about our services and growing referrals across the region.

Flexible hours include part-time, contingent, or full-time; base salary with performance incentives, plus an hourly contingent option. Join a nurse-led team emphasizing quality care and professional growth.

Qualifications

• Experience in home health, healthcare sales, or community outreach required.
• Knowledge of Medicare home health guidelines preferred.
• Michigan driver's license and reliable transportation required.

Responsibilities

• Build and maintain relationships with hospitals, physician offices, skilled nursing facilities, and other referral sources.
• Educate referral partners about Classic Home Care's services and benefits of skilled home health care.
• Conduct regular visits to current and prospective referral partners to grow referral volume.
• Conduct welcome visits for new patients referred from hospitals or facilities to ensure a smooth start of care.
• Represent Classic Home Care at community events, health fairs, and networking opportunities.
• Collaborate with clinical and administrative staff to ensure seamless patient transitions.
• Track outreach activity, referral data, and market trends; provide updates to leadership.
• Identify new partnership opportunities within Southeast Michigan.

Skills

Interpersonal skills

Communication skills

Self-motivated

Organizational skills

Tools

EMR

CRM

Job description

Join Our Team at Classic Home Care! Classic Home Care, a nurse-owned and operated skilled home health agency, has been proudly serving communities across Southeast Michigan since 2003. While our office is located in Northville, Michigan, we provide exceptional care to patients in many surrounding areas.

Benefits

• 401(k) with 4% Match
• 401(k)
• 401(k) matching
• Bonus based on performance
• Competitive salary
• Dental insurance
• Health insurance
• Opportunity for advancement
• Paid time off
• Vision insurance

Join Our Team at Classic Home Care! Classic Home Care, a nurse-owned and operated skilled home health agency, has been proudly serving communities across Southeast Michigan since 2003. While our office is located in Northville, Michigan, we provide exceptional care to patients in many surrounding areas. We are Joint Commission-accredited and Medicare-certified, ensuring the highest standards of quality and patient care. Our agency is led by registered nurses (RNs) who actively collaborate with our dedicated team, fostering a supportive and professional environment. If you're passionate about providing exceptional care and growing your career in a supportive environment, we'd love to hear from you!

Position Overview

Classic Home Care is seeking a motivated, outgoing, and community-driven Home Health Community Liaison to join our growing team. In this role, you will serve as the primary link between our agency and referral sources, healthcare partners, and the communities we serve across Southeast Michigan. Whether you are looking for part-time, contingent, or full-time hours, we have a flexible opportunity that fits your schedule.

Key Responsibilities

• Build and maintain relationships with hospitals, physician offices, skilled nursing facilities, assisted living communities, and other referral sources.
• Educate referral partners and the community about Classic Home Care's services, capabilities, and the benefits of skilled home health care.
• Conduct regular visits to current and prospective referral partners to generate and grow referral volume.
• Conduct welcome visits for new patients referred from hospitals or other facilities, to introduce Classic Home Care's services and ensure a smooth start of care.
• Conduct continuity visits for existing patients who are admitted to a hospital, skilled nursing facility, or other inpatient setting, to maintain the relationship, support care transitions, and facilitate a smooth return to home health services upon discharge.
• Represent Classic Home Care at community events, health fairs, and networking opportunities.
• Collaborate closely with clinical and administrative staff to ensure seamless patient transitions and service delivery.
• Track outreach activity, referral data, and market trends; provide regular updates to agency leadership.
• Identify new partnership and growth opportunities within the Southeast Michigan service area.
• Serve as a knowledgeable resource on Medicare-certified home health eligibility and services.
• Manage social media

Qualifications

• Prior experience in home health, healthcare sales, community outreach, or a related field required.
• Familiarity with the Southeast Michigan healthcare market is a plus.
• Strong interpersonal and communication skills with a natural ability to build trust and rapport.
• Self-motivated with the ability to work both independently and as part of a collaborative team.
• Excellent organizational skills and attention to detail.
• Valid Michigan driver's license and reliable transportation required.
• Proficiency with basic computer skills; experience with EMR or CRM systems a plus.
• Knowledge of Medicare home health guidelines and eligibility criteria preferred

What We Offer

• Flexible scheduling — part-time, contingent, and full-time positions available.
• Full-Time & Part-Time: Base salary with semi-annual performance incentives — exceed your targets and earn more.
• Contingent: Hourly based structure
• Supportive, nurse-led leadership team committed to your professional growth.
• A collaborative and mission-driven agency culture.
• The opportunity to make a meaningful difference in patients' lives across Southeast Michigan.