Healthcare Social Media & Content Specialist

AtriCure, Inc.; Minnetonka (MN); On-site; USD 59,000 - 75,000; Full time

Benefits offered by this job

Health care benefits

401(k) with company match

Volunteer Time Off

Extended parental leave

Employee Stock Purchase Program

Tuition reimbursement

Job summary

AtriCure, Inc. is seeking a Digital Marketing Specialist to support marketing and communications objectives by creating, editing, and managing digital content that engages key audiences and strengthens the company's online presence.

You will execute social media content strategies, develop compelling written and multimedia content, support influencer programs, and amplify messaging across digital channels, working with internal stakeholders and external partners.

Qualifications

• Bachelor's degree or a demonstrated equivalent combination of education, training, and experience.
• Advanced knowledge of leading social media platforms and how they can be leveraged for a brand.
• Excellent written and verbal communication skills, including expertise in writing for social media.
• Highly organized, self‑motivated, and comfortable working in a fast‑paced environment.
• Strong prioritization and time‑management skills, with a demonstrated capacity to meet deadlines, manage competing priorities, and multitask as required.
• Sound decision‑making, good judgment, and an effective, collaborative working style.
• Experience managing a brand's social media presence is highly preferred.
• Experience with social media scheduling, publishing, analytics, or listening tools is advantageous.

Responsibilities

• Create, write, and edit engaging social media content aligned with brand, campaign, and business objectives.
• Schedule approved content through social media management platforms and ensure timely execution.
• Partner with internal teams to gather content from professional education courses, healthcare training, conferences, and other events for use on corporate social channels.
• Monitor social channels and conduct social listening to identify trends, engagement opportunities, and relevant conversations.
• Collaborate cross-functionally with subject matter experts to develop compliant, engaging social content.
• Support cross-functional marketing initiatives and keep content projects on schedule.
• Develop influencer program and monitor online conversations among healthcare professionals.
• Provide content to key opinion leaders, healthcare systems, and employee advocates.
• Repurpose long‑form content into social media assets, blog articles, website content, infographics, short‑form videos, and other digital formats.
• Organize and manage digital creative assets and content libraries.
• Produce monthly social media reports and provide performance‑based recommendations.
• Write, edit, and proofread digital content, including blog articles, website copy, and social media copy.
• Assist in developing creative briefs and content requests for internal teams and external agencies.
• Help coordinate deliverables from external agencies.
• Support video content production by coordinating content needs and review processes.
• Perform additional duties as assigned.

Skills

Leading social media platforms

Excellent written and verbal comms

Highly organized

Prioritization & time management

Brand social media management

Collaborative working style

Social media scheduling tools

Education

Bachelor's degree or equivalent

Tools

Social media management platforms

Analytics tools

Job description

AtriCure, Inc. is seeking a Digital Marketing Specialist to support marketing and communications objectives by creating, editing, and managing digital content that engages key audiences and strengthens the company's online presence.

You will execute social media content strategies, develop compelling written and multimedia content, support influencer programs, and amplify messaging across digital channels, working with internal stakeholders and external partners.