Healthcare Referral Growth Specialist

Acadia Healthcare; Ball Ground (GA); On-site; USD 65,000 - 90,000; Full time

Job summary

Acadia Healthcare in Ball Ground, GA, is seeking a Marketing/Referral Development professional to expand lines of service by building referrals from physicians and other key sources.

You will collaborate with hospital discharge planners, social workers, case managers and management to grow and retain referral sources, manage leads through admission, and educate communities about available programs. Travel frequently within the region and utilize Salesforce to optimize outcomes.

Qualifications

• High school diploma or equivalent required.
• Bachelor's degree in Marketing or related health or social services field preferred.
• Two or more years' experience in sales and/or marketing required.

Responsibilities

• Collaborate closely with hospital discharge planners, social workers, case managers, physicians and management, as well as provide education staff to generate referral sources.
• Develop strong relationships with key referral sources.
• Identify opportunities for partnering and growth.
• Manage leads from referral sources and ensure efficient admissions process for clients.
• Increase the number of referral sources within a facility such as with physician, social workers and discharge planners.
• Coordinate with clinical assessment team on referrals for admission based on the services provided by the facility.
• Educate patients, families, community and other referral sources on programs, services and amenities provided within facility.
• Coordinate the completion of admission process and ensure appropriate resources are obtained.
• Travel frequently within community, scheduling meetings and developing contacts/referral sources.
• Document referral sources within appropriate contact management system.
• Develop events and educational forums that demonstrate programs and provide an opportunity to identify potential referral sources.
• Maintain existing referral relationships.
• Utilize analytic tools, such as Salesforce, to effectively plan and evaluate activity to optimize results.
• Represent facility in professional forums and communicate mission in all outreach interactions.
• Create outreach initiatives that will regularly communicate facility mission with referral sources through phone, email, e-blast, written notes, events, networking and other professional activities.
• Provide the facility or receiving team with appropriate information to facilitate admission when necessary.
• Create outreach initiatives that will ensure regular communication with top referral sources through phone, email, e-blast, written notes, events, networking and other professional activities.

Skills

Sales & Marketing experience

Education

Bachelor's degree in Marketing or related health or social services field

Tools

Salesforce

Job description

Acadia Healthcare in Ball Ground, GA, is seeking a Marketing/Referral Development professional to expand lines of service by building referrals from physicians and other key sources.

You will collaborate with hospital discharge planners, social workers, case managers and management to grow and retain referral sources, manage leads through admission, and educate communities about available programs. Travel frequently within the region and utilize Salesforce to optimize outcomes.