Head of Sales Operations – US

Sqwad; United States; Remote; USD 140,000 - 190,000; Full time

Job summary

Sqwad is seeking a Senior Sales Operations Manager to lead a large-scale US sales operation, combining field and phone-based channels. You will own people, managers, KPIs and processes to scale toward 100–200 reps nationwide, with regular travel and strong autonomy.

You will partner with leadership to build a high-performing, data-driven sales machine, improving dashboards, tools and execution across distributed teams.

Qualifications

• Significant experience leading large sales organizations (50–100+ reps).
• Proven experience managing managers, not only individual contributors.
• Strong background in high-volume sales environments.
• Hands‑on experience with field sales / door‑to‑door / face‑to‑face acquisition.
• Experience scaling inside/outbound sales teams and call‑center operations.
• Track record of improving performance through data, processes and management.
• Excellent analytical skills and comfort with dashboards.
• Proficiency with CRM and sales/operations tools.
• Experience scaling teams across multiple cities/regions.
• Ability to balance strategy with hands‑on execution.

Responsibilities

• Own the overall performance of US sales operations across field and phone channels.
• Drive ambitious sales, conversion, productivity and quality targets.
• Identify performance gaps and translate data into concrete actions.
• Build scalable performance frameworks, incentives and operating rhythms.
• Continuously improve conversion, productivity and sales effectiveness.
• Lead an organization expected to reach 100–200 sales representatives.
• Recruit, manage and develop Team Leaders and Sales Managers.
• Establish clear expectations, accountability and performance standards.
• Create a high-performance culture across distributed teams.
• Build dashboards and monitor performance by market, team and channel.
• Work with Product & Tech to improve tools used by sales teams.

Skills

Sales Leadership

Data-Driven

Team Management

CRM Proficiency

Tools

CRM systems

Reporting tools

Spreadsheets

Job description

Location: United States – Remote, with regular travel

About Sqwad

Sqwad builds and operates high-performance customer-facing teams for leading brands across Europe and the United States.

We combine people, technology and data to deploy and manage large-scale teams across multiple channels — from inside sales and outbound calling to field sales and face-to-face acquisition.

In just a few years, more than 150 companies, from high-growth startups to global brands, have trusted Sqwad to operate critical parts of their customer acquisition and engagement.

We are now entering a major phase of expansion in the United States.

The opportunity

We are looking for an exceptional Senior Sales Operations Manager to take ownership of one of Sqwad's most strategic US operations.

This is not a traditional Team Leader role.

You will be responsible for building and running a large-scale sales organization across the United States, combining field sales and phone-based sales operations.

The operation is expected to scale rapidly toward 100–200 sales representatives nationwide, with significant further growth potential.

You will own the operational performance of this organization: people, managers, KPIs, processes, tools, execution and scalability.

The objective is simple: build a highly efficient, data-driven sales machine capable of performing consistently at national scale.

You will work closely with Sqwad's Operations and Executive teams and will have significant autonomy in shaping the US organization.

What you'll own

• Own the overall performance of our US sales operations across both field and phone-based channels
• Drive ambitious sales, conversion, productivity and quality targets
• Identify performance gaps and turn data into concrete operational actions
• Build performance frameworks, incentives and operating rhythms that can scale across the country
• Continuously improve conversion, productivity and sales effectiveness

Leadership at scale

• Lead an organization expected to reach 100–200 sales representatives across the US
• Recruit, manage and develop Team Leaders and Sales Managers
• Build a strong management layer capable of operating independently
• Establish clear expectations, accountability and performance standards
• Create a high-performance culture across distributed teams

Data & operations

• Build and monitor dashboards covering the entire sales funnel
• Deep-dive into performance by market, team, manager, channel and individual
• Identify trends and root causes behind underperformance
• Be highly comfortable working with CRM systems, reporting tools, spreadsheets and operational technology
• Work closely with our Product & Tech teams to improve the tools used by sales teams

Scaling the organization

• Design processes that work with 20 reps today and 200+ tomorrow
• Support the launch of new US markets
• Determine staffing and management needs as the operation grows
• Standardize best practices while adapting execution to local market realities
• Anticipate operational bottlenecks before they impact growth

Strategic client management

• Act as a senior operational counterpart for one of Sqwad's most strategic clients
• Present performance, challenges and action plans with clarity and credibility
• Turn client objectives into operational execution
• Build the level of trust expected on a high-value, mission-critical account

Who we're looking for

We are deliberately looking for a high-caliber, experienced sales leader.

You have:

• Significant experience leading large sales organizations, ideally 50–100+ sales representatives
• Proven experience managing managers, not only individual contributors
• Strong experience in high-volume sales environments
• Hands‑on experience with field sales / door‑to‑door / face‑to‑face acquisition
• Strong experience managing inside sales, outbound calling or call‑center sales teams
• A track record of improving sales performance through data, processes and management
• Excellent analytical skills — you are genuinely comfortable with numbers and dashboards
• Strong proficiency with CRM and sales/operations tools
• Experience scaling teams across multiple cities, states or regions
• The ability to move constantly between strategy and hands‑on execution

Experience in BPO, outsourced sales, telecom, logistics, marketplace, subscription or other high-volume customer acquisition environments is particularly relevant.

What success looks like

Within your first months, we expect you to understand the entire US sales funnel, establish clear performance standards and identify the biggest opportunities for improvement.

From there, your mission is to build the management structure, processes, reporting and performance culture required to scale the organization toward 100–200 sales representatives while maintaining — and improving — sales efficiency.

This operation has the potential to become one of Sqwad's largest businesses, generating several million dollars in monthly revenue at scale.

We're looking for someone who wants to build that organization with us, not simply manage it.