Flagship Publishing is a multi-brand media company building a unified revenue platform across subscription, advertising, affiliate, and custom editorial streams.
We operate as a lifetime value‑driven company, building the data and systems infrastructure that supports disciplined, scalable revenue growth across subscriptions, advertising, affiliate partnerships and editorial products. The Head of RevOps owns and strengthens this unified revenue operating system built on HubSpot Enterprise, ensuring core revenue workflows are operational, measurable, and built to scale.
This is a hands‑on leadership role accountable for revenue system integrity, lifecycle performance, forecasting clarity, and execution across teams.
Responsibilities
- Own and strengthen HubSpot as the central revenue operating system integrating subscription, advertising, affiliate, and custom editorial streams
- Design lifecycle frameworks aligned to long‑term financial outcomes and evolving lifetime value insight
- Maintain clean, decision‑ready data tied to revenue and cohort performance
- Lead first‑party data strategy, identity resolution and enrichment, and audience identification systems
- Ensure every major workflow is measurable and tied to revenue outcomes, defining KPIs before implementation and enabling automated reporting
GTM & Cross‑Functional Alignment
- Align sales, marketing, editorial, production, and leadership around unified lifecycle stages and revenue definitions
- Establish structured revenue operating standards in a lean, growth‑stage environment and build disciplined system adoption from the ground up
- Shape sales behavior through clear stage criteria, activity standards, and measurable accountability frameworks
- Translate strategy into operational systems across HubSpot and connected platforms
- Coordinate external technical and development partners to ensure reliable implementation
- Evaluate implementation scope, effort, and financial impact to support disciplined investment decisions
Revenue Lifecycle & Channel Orchestration
- Architect multi‑channel revenue journeys across email, direct mail, SMS, web, social, telemarketing, and print
- Build and optimize acquisition, renewal, retention, and reactivation systems across digital and analog channels
- Support salesperson‑assisted advertising and telemarketing channels through structured data and automation
- Ensure clear attribution and performance visibility across all touchpoints
- Operationalize affiliate revenue infrastructure including tracking, attribution, and reporting
- Support custom editorial monetization and sponsored content workflows
- Collaborate with CMS and technical teams to connect engagement, behavior, and revenue attribution
- Develop dashboards reflecting blended revenue performance
Revenue Modeling, Forecasting & LTV Infrastructure
- Design and progressively mature cohort‑ and lifetime value‑oriented revenue models grounded in real operating data
- Build structured revenue analytics infrastructure that improves modeling precision over time
- Develop segmentation frameworks that evolve toward predictive lifetime value insight
- Define revenue lifecycle architecture across automated and assisted channels
- Improve forecasting accuracy through structured lifecycle and cohort data
- Monitor retention, renewal rates, pipeline velocity, advertiser value, affiliate performance, and lifetime value trends
- Establish closed‑loop attribution connecting engagement, conversion, renewal, and long‑term value
Execution & Operating Tempo
- Translate strategy into live systems quickly and confidently
- Deliver iterative improvements that compound over time
- Maintain forward velocity across initiatives
- Balance speed with structural integrity and scalability
- Convert strategic roadmaps into structured execution plans with defined milestones, acceptance criteria, and delivery cadence
Data Governance & Scalability
- Establish clear CRM standards and maintain disciplined data integrity
- Maintain structured segmentation across brands and markets
- Ensure reporting infrastructure scales with company growth
- Maintain a stable, reliable revenue system as complexity increases
Qualifications
- 7+ years in RevOps, GTM Operations, Commercial Operations, or Sales Operations leadership
- Experience scaling and evolving established CRM infrastructure
- Proven track record building lifecycle and revenue automation systems
- Demonstrated experience building or maturing LTV‑ and cohort‑driven revenue systems, including working with imperfect or evolving datasets
- Strong revenue analytics orientation including cohort analysis, renewal modeling, predictive segmentation, and lifetime value evaluation
- Experience collaborating with CMS or technical product teams
- Experience operating in subscription, media, publishing, or hybrid recurring revenue environments combining direct‑response, recurring revenue, and sales‑assisted channels preferred
- Experience leading CRM integrations across subscription platforms, CMS environments, enrichment tools, and third‑party systems
- Demonstrated experience leading structured system implementations from roadmap through live execution
- Experience working with first‑party data, enrichment platforms, IP tracking, or audience intelligence systems preferred
- Experience building revenue systems that integrate direct mail, digital lifecycle marketing, subscription renewal programs, and sales‑assisted channels
This role combines strategic oversight with direct system configuration and workflow development inside HubSpot.
Compensation
Base Salary: $90,000-$120,000 depending on experience
Reports directly to the President & Publisher and holds operational authority over revenue system standards and CRM governance.