Head of Product Marketing

Jobot; Austin (TX); Remote; USD 200,000 - 225,000; Full time

Benefits offered by this job

Negotiable base salary + bonuses

Equity with yearly payouts

Comprehensive benefits: PTO, 401k with

Insurance

Job summary

Jobot is seeking a dynamic Head of Product Marketing to lead the GTM and pricing for a SaaS B2B platform. You will drive market insights, define positioning, and craft sales enablement collateral, while mentoring a growing marketing team.

This remote role offers strong compensation and equity potential. Based in a fast-growing software environment, you will partner with product and sales to ensure messaging resonates with buyers and supports accelerated growth.

Qualifications

• Bachelor's degree in Marketing, Business, or related field (MBA preferred).
• Minimum 5 years in product marketing, preferably SaaS/B2B.
• Proven GTM strategy development for SaaS products.
• Strong knowledge of pricing and packaging for B2B offerings.
• Experience with AI tooling and data-driven marketing decisions.
• Proficiency with product design tools and PM tools.

Responsibilities

• Develop and implement a comprehensive product marketing strategy.
• Collaborate with product development to define USPs.
• Lead GTM strategy, market segmentation, positioning, and competitive analysis.
• Create sales tools, datasheets, case studies, and demos.
• Work with sales and CS to align messaging with market needs.
• Utilize AI tooling to analyze market trends and behavior.
• Oversee pricing and packaging strategies.
• Mentor and lead the product marketing team.

Skills

5+ years experience

GTM strategy

B2B marketing

AI tooling

Figma

Claude

Cursor

Leadership

Communication

Data-driven

Education

Bachelor's degree

MBA preferred

Tools

Figma

Claude

Cursor

Job description

Job details:

REMOTE - Head of Product Marketing for Established Automotive SaaS B2B Organization - Up to $225k

This Jobot Job is hosted by: Lisa Maloney

Salary: $200,000 - $225,000 per year

A bit about us:

Based in St. Louis, we are a fast-growing software company that is revolutionizing the way people are buying and selling! We are profitable and have doubled revenue every year since inception. Our office has an amazing culture with a positive can-do attitude and are looking for someone with a similar mentality to help manage our technical projects. Due to growth we are currently in need of a Project Manager with at least 5 years of experience!

If you have a strong technical background (development expedience is necessary) and experience in managing projects, please read on…

Why join us

• Negotiable Base Salary plus bonuses
• Competitive Equity Package with yearly payouts!!
• A growing engineering team with strong engineers that enjoy what they do
• Comprehensive benefits package with PTO, 401k with 4%match, Insurance, etc.
• Accelerated Career Growth

Job Details

We are seeking a dynamic and innovative Head of Product Marketing to lead our product marketing team. This is a unique opportunity to play a crucial role in a fast-paced, SaaS B2B product organization, working with cutting-edge technologies and a talented group of professionals. You will be responsible for planning, developing, and implementing our overall GTM strategy, support pricing and packaging, and you will work closely with various teams to ensure that our products meet and exceed customer expectations.

Responsibilities:

• Develop and implement a comprehensive product marketing strategy that aligns with our business objectives.
• Work closely with the product development team to understand our products and define their unique selling propositions.
• Lead the Go-to-Market (GTM) strategy, including market segmentation, product positioning, and competitive analysis.
• Drive the development of sales tools and collateral, including product presentations, datasheets, case studies, demo videos, and more.
• Collaborate with sales and customer success teams to understand customer needs and market dynamics, and to ensure product messaging resonates with our target audience.
• Use AI tooling to analyze market trends, customer behavior, and competitive landscape, and use this information to optimize our product marketing strategy.
• Lead the pricing and packaging strategy for our products, ensuring we offer competitive and profitable solutions.
• Manage and mentor a team of product marketing professionals, fostering a culture of innovation, collaboration, and continuous improvement.

Qualifications

• Bachelor's degree in Marketing, Business, or a related field. An MBA is preferred.
• Minimum of 5 years of experience in product marketing, preferably in the tech services industry.
• Proven experience in developing and implementing successful GTM strategies for SaaS products.
• Strong knowledge of B2B marketing, pricing, and packaging strategies.
• Experience with AI tooling and data analysis to drive marketing decisions.
• Proficiency in using product design tools like Figma and Claude.
• Familiarity with project management tools like Cursor.
• Exceptional leadership and team management skills, with a proven ability to inspire and motivate teams.
• Excellent communication and presentation skills, with the ability to articulate complex concepts clearly and persuasively.
• Strong analytical skills, with a data-driven approach to decision making.
• Demonstrated ability to work in a fast-paced, dynamic environment, managing multiple projects simultaneously.

This is a fantastic opportunity for a seasoned product marketing professional to take their career to the next level. If you have the skills and experience we're looking for, we'd love to hear from you.

Jobot is an Equal Opportunity Employer. We provide an inclusive work environment that celebrates diversity and all qualified candidates receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, age (40 and over), disability, military status, genetic information or any other basis protected by applicable federal, state, and local laws. Jobot also prohibits harassment of applicants or employees based on any of these protected categories. It is Jobot’s policy to comply with all applicable federal, state and local laws respecting consideration of unemployment status in making hiring decisions.

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