Head of Paid Media & Digital Strategy

Avōq

Washington (District of Columbia)

On-site

USD 180,000 - 220,000

Full time

12 days ago

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Benefits offered by this job

Medical, dental, vision insurance (100
Parental leave
401(k) contributions
Flexible, hybrid work (4 days in办公室)

Job summary

Avōq seeks a Vice President to lead the AIP team, mentoring strategists and directing campaigns for Fortune 100s, global brands, universities, foundations and coalitions. Based in DC, NY, Asbury Park NJ or Chicago, this is a senior, client-facing role guiding strategy, budgets and measurement.

You will educate clients, partner with analytics teams, and drive growth while delivering high-quality work on time and within budget.

Qualifications

  • Senior-level paid media strategist with demonstrated client advisory experience.
  • Experience leading complex client engagements and managing escalations.
  • Experience developing multi-million-dollar media programs with measurable outcomes.
  • Strong capabilities in audience research, targeting, and measurement.

Responsibilities

  • Serve as the senior paid media advisor across a portfolio of client accounts.
  • Lead integrated media strategies with budgets, objectives and KPIs.
  • Oversee planning, activation, optimization, and reporting through account teams.
  • Coach and develop team members and guide hiring and advancement.
  • Strategize for new business and expansion opportunities with pitches.

Skills

Paid media strategy
Team leadership
Client advisory
Measurement & analytics
Strategic planning
Budget management
New business development
Cross-functional collaboration
Public affairs familiarity
Programmatic & media mix

Education

Bachelor’s degree in advertising, marketing, business, or related field

Tools

Analytics platforms
Campaign management tools

Job description

Avōq seeks a Vice President to lead the AIP team, mentoring strategists and directing campaigns for Fortune 100s, global brands, universities, foundations and coalitions. Based in DC, NY, Asbury Park NJ or Chicago, this is a senior, client-facing role guiding strategy, budgets and measurement.

You will educate clients, partner with analytics teams, and drive growth while delivering high-quality work on time and within budget.

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