Head of Media Sales & Growth

Wisconsin Broadcasters Association; Green Bay (WI); On-site; USD 90,000 - 150,000; Full time

Job summary

WFRV/Nexstar Media Inc. in Green Bay seeks a decisive Director of Sales to lead the Northeast Wisconsin sales team. You will manage staff, set revenue goals, and oversee advertising inventory across digital and broadcast platforms, including political sales and Nexstar Digital products.

The ideal candidate has 5+ years in media sales, strong leadership, and an ability to develop customized media plans for high-profile clients. This full-time role reports to the VP/General Manager.

Qualifications

• Fluency in English.

Responsibilities

• Provides leadership for the sales team and directs hiring, evaluation, promotion and termination of employees.
• Develops and executes sales strategies to exceed revenue targets across digital, local, national, political and new product revenue.
• Creates customized media plans leveraging Nexstar Digital’s products (OTT, video, social, data, addressable).
• Manages inventory and revenue forecasting; oversees political cease and desist complaints as needed.
• Plans staffing, training, and performance evaluations to improve sales and service programs.
• Directs accounts receivable efforts of the Sales Department.

Skills

English fluency

Strong communication

Media sales experience

Leadership and coaching

CRM software proficiency

Advertising technology awareness

Education

Bachelor’s degree in Marketing/Advertising/Mass Communications or related field

Tools

CRM systems

Job description

WFRV/Nexstar Media Inc. in Green Bay seeks a decisive Director of Sales to lead the Northeast Wisconsin sales team. You will manage staff, set revenue goals, and oversee advertising inventory across digital and broadcast platforms, including political sales and Nexstar Digital products.

The ideal candidate has 5+ years in media sales, strong leadership, and an ability to develop customized media plans for high-profile clients. This full-time role reports to the VP/General Manager.