Head of Marketing

Warp; United States; On-site; USD 275,000 - 350,000; Full time

Job summary

Join an innovative logistics company on a mission to redefine freight movement! As the Head of Marketing, you will lead the charge in crafting a bold brand narrative that resonates across the industry. With a focus on demand generation and multi-touch attribution, you'll work closely with founders to elevate our marketing strategy and drive exponential growth. This is a unique opportunity to make a significant impact in a high-growth environment, where your ideas will shape the future of logistics marketing. If you're ready to take on this challenge and push boundaries, we want to hear from you!

Qualifications

• 7+ years of experience in B2B marketing, preferably in SaaS.
• Experience building attribution models and understanding pipeline metrics.

Responsibilities

• Develop full-funnel marketing strategy aligned with sales.
• Drive demand generation through various channels including content and events.

Skills

B2B Marketing

Attribution Models

Demand Generation

Content Development

CRM Management

Education

Bachelor's Degree in Marketing or related field

MBA preferred

Tools

CRM Software

Marketing Automation Tools

Job description

About Warp:Warp is rebuilding middle-mile freight from the ground up. We’re a tech-first logistics company transforming how retailers move freight across the country. Our platform combines modern routing, flexible cross-docks, and tech-enabled capacity to create faster, smarter supply chains.

We’ve spent years perfecting service for the world’s most complex supply chains - especially the hardest parts most others avoid. Now, we’re building a premium brand around that expertise. Warp is on a mission to 'Disnefy' logistics. We turn freight network dreams into reality through tailored innovation, intuitive tech, and fully customized solutions designed to fit each shipper's exact needs.Warp is rebuilding middle-mile freight from the ground up.

We’re a tech-first logistics company transforming how retailers move freight across the country. Our platform combines modern routing, flexible cross-docks, and tech-enabled capacity to create faster, smarter supply chains. Now, we're looking for a Head of Marketing who can help us capture + scale demand, drive down CAC, and build a repeatable, multi-touch pipeline engine.

What You’ll Own:

• Full-funnel marketing strategy aligned with sales and CSM teams
• Demand generation across paid, content, events, and ABM
• Multi-touch attribution model to track and optimize influence on deals
• Self-reported attribution and CRM hygiene processes to verify source impact
• Lead scoring and pipeline velocity reporting by source channel (inbound, outbound assist, referral, event, etc.)
• Content development for ROI calculators, case studies, QBR support, and verticalized landing pages
• Reporting on Cost Per Opportunity (CPO), influenced pipeline, and attribution-informed CAC

You Might Be a Fit If You:

• You’ve been doing this for at least 7 years and know how to actually move the needle in B2B. Bonus if you’ve done it in SaaS
• Have built and owned attribution models that go beyond last-touch
• Can balance growth campaigns with enterprise buyer trust-building
• Understand how to partner with SDRs and Sales to accelerate close rates
• Are comfortable with messy CRM data and know how to structure what matters
• Love seeing your content or strategy directly tied to closed revenue

Why Warp:This is a career-defining, legacy-building opportunity. We are not like most B2B companies. The majority of our business comes from word of mouth, referrals, and the ripple effects of strong brand presence. Not ad budgets. Your job is to take that foundation and elevate it. As Head of Marketing, you will work directly with the founders to craft a brand that resonates across the industry and drives exponential demand. We want bold, differentiated storytelling that breaks through the noise and leaves a mark.B2B marketing, especially in logistics, is too often stale, safe, and forgettable. We believe it should be bold, creative, and brand-defining. As Head of Marketing, you'll work hand-in-hand with the founders to craft a brand that breaks through the noise and builds lasting market credibility. You'll have the trust and backing to move fast, think big, and shape how the industry sees us.- High-growth team with Series A backing and serious momentum

• Real margin, real network, real product—not vaporware
• Exec team that’s built and scaled logistics companies before
• You're not just doing "brand awareness." You’re fueling a rocket.

Compensation:Competitive base + performance bonus + equity

Apply if you're ready to lead marketing that actually moves the needle. We’re looking for someone who takes brandand design seriously, works directly with founders, and knows how to drive meaningful growth. Show up with research, clarity, and conviction around how you’d make an impact here.

Seniority level

• Seniority level

  Executive

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Transportation, Logistics, Supply Chain and Storage

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