Head of Marketing

Contract Leasing Corporation; New Jersey; On-site; USD 120,000 - 210,000; Full time

Job summary

Contract Leasing Corporation in New Jersey is seeking a Head of Marketing to own and lead all aspects of the marketing function. This hands-on leadership role develops strategy and executes across channels to drive brand awareness, demand generation, and revenue growth.

The ideal candidate is a builder and doer—someone who can roll up their sleeves, manage vendors, and deliver measurable results while shaping the long-term marketing vision of the company, reporting to the CEO.

Qualifications

• 7+ years of progressive marketing experience with increasing responsibility.
• Experience owning marketing end‑to‑end (strategy through execution).
• Strong background in demand generation, digital marketing, and performance measurement.
• Hands-on experience with CRM and marketing automation platforms.
• Ability to operate independently in a fast-moving, growth-oriented environment.

Responsibilities

• Own the overall marketing strategy aligned with company growth and revenue goals
• Translate business objectives into clear marketing plans, campaigns, and priorities
• Define positioning, messaging, and go‑to‑market strategy across products and services
• Establish KPIs, dashboards, and reporting to measure performance and ROI
• Drive lead generation, pipeline growth, and customer acquisition across channels
• Plan and execute campaigns across digital, email, content, paid media, events, and partnerships
• Work closely with sales leadership to align messaging, targeting, and funnel performance
• Optimize conversion rates across the website, landing pages, and campaigns
• Own brand identity, voice, and messaging consistency across all touchpoints
• Oversee content strategy including website content, sales collateral, case studies, and thought leadership
• Support PR, external communications, and brand presence as needed
• Personally execute marketing initiatives or manage outside vendors and agencies
• Manage the marketing budget, tools, and technology stack (CRM, marketing automation, analytics)
• Maintain and optimize the company website and digital presence
• Ensure marketing systems, processes, and data are organized and scalable
• Build, manage, and scale the marketing function over time as needed
• Direct outside agencies, freelancers, and contractors
• Mentor junior team members or assistants if applicable

Skills

Marketing leadership

End-to-end marketing

Demand generation

Digital marketing

Performance metrics

CRM experience

Marketing automation

Independent work

Tools

CRM

Marketing automation platforms

Job description

Job Description

Head of Marketing

Location:[On‑site]

Reports to:[CEO]

Role Overview

We are seeking a Head of Marketing to own and lead all aspects of our marketing function. This is a hands‑on leadership role responsible for developing strategy and executing across channels to drive brand awareness, demand generation, and revenue growth.

The ideal candidate is a builder and doer—someone comfortable rolling up their sleeves, managing vendors, and delivering measurable results while shaping the long‑term marketing vision of the company.

Key Responsibilities

Strategy & Leadership

• Own the overall marketing strategy aligned with company growth and revenue goals
• Translate business objectives into clear marketing plans, campaigns, and priorities
• Define positioning, messaging, and go‑to‑market strategy across products and services
• Establish KPIs, dashboards, and reporting to measure performance and ROI

Demand Generation & Growth

• Drive lead generation, pipeline growth, and customer acquisition across channels
• Plan and execute campaigns across digital, email, content, paid media, events, and partnerships
• Work closely with sales leadership to align messaging, targeting, and funnel performance
• Optimize conversion rates across the website, landing pages, and campaigns

Brand, Content & Communications

• Own brand identity, voice, and messaging consistency across all touchpoints
• Oversee content strategy including website content, sales collateral, case studies, and thought leadership
• Support PR, external communications, and brand presence as needed

Execution & Operations

• Personally execute marketing initiatives or manage outside vendors and agencies
• Manage the marketing budget, tools, and technology stack (CRM, marketing automation, analytics)
• Maintain and optimize the company website and digital presence
• Ensure marketing systems, processes, and data are organized and scalable

Team & Vendor Management

• Build, manage, and scale the marketing function over time as needed
• Direct outside agencies, freelancers, and contractors
• Mentor junior team members or assistants if applicable

Qualifications

• 7+ years of progressive marketing experience with increasing responsibility
• Proven experience owning marketing end‑to‑end (strategy through execution)
• Strong background in demand generation, digital marketing, and performance measurement
• Hands‑on experience with CRM and marketing automation platforms
• Ability to operate independently in a fast‑moving, growth‑oriented environment