Head of Marketing

Talantir; Honolulu (HI); Hybrid; USD 180,000 - 240,000; Full time

Job summary

Talantir is seeking a Head of Marketing reporting to the CEO. This role requires high-growth food and beverage experience and openness to relocation to Hawaii or already being based there.

You will craft a strategy that unites traditional branding with modern performance marketing and partner across Ecommerce, Sales, Operations, and Finance. You will lead Tourism Marketing, Shopper Omnichannel initiatives, Brand Building, and Ecommerce growth while building an insights-driven innovation pipeline

Qualifications

• Experience leading marketing for multiple brands in a high-growth food/beverage environment.
• Proven ability to unite traditional branding with performance marketing across channels.
• Experience partnering with Ecommerce, Sales, Finance and Operations teams.

Responsibilities

• Develop tourism marketing programs and partnerships to drive awareness and conversions.
• Lead shopper omnichannel marketing across retail and ecommerce to optimize spend.
• Modernize legacy brands while preserving heritage to boost awareness and loyalty.
• Support Ecommerce with accelerating digital commerce performance and CX improvements.
• Build an innovation pipeline grounded in consumer research and trends.

Skills

Tourism marketing

Omnichannel marketing

Brand strategy

Ecommerce optimization

Consumer insights

Job description

**This is a Head of Marketing role reporting into the CEO- must have high growth food/beverage experience working across a portfolio of brands. MUST BE OPEN TO RELOCATION TO HAWAII OR ALREADY THERE***

This position will develop and execute a strategy that unites traditional brand-building with modern performance marketing. This leader will partner closely with Ecommerce, Sales, Operations, Finance, and International leaders to build profitable growth.

ESSENTIAL FUNCTIONS

• Tourism Marketing: Develop programs and partnerships that build awareness, trial, and conversion among tourists, turning visits into long-term brand relationships.
• Shopper Omnichannel Marketing: Develop and deploy shopper marketing strategies and budgets across retail and ecommerce channels; optimize spend effectiveness to influence purchase and drive profitable growth.
• Brand Building: Modernize and reposition legacy brands while honoring their heritage; increase consumer awareness, loyalty, and advocacy.
• Ecommerce Growth: Support the Director of Ecommerce with the acceleration of digital commerce performance, working cross-functionally to optimize the consumer experience and drive repeat purchases.
• Innovation & Insights: Build a robust innovation pipeline grounded in consumer research and trends.