Head of Growth Marketing — Remote, High Impact

Guidant-Power-1; Chicago (IL); Hybrid; USD 130,000 - 150,000; Full time

Benefits offered by this job

Bonus program

Remote-friendly

Growth opportunities

Job summary

Guidant Power is seeking a high-potential B2B marketer to own the marketing function, lead generation engine, and campaigns for a rapidly growing, private equity backed services company. This is a hands-on leadership role reporting to the CEO and collaborating with sales and operating leadership.

You will build integrated campaigns across email, paid media, social, events, conferences and webinars, manage the marketing calendar and budget, oversee HubSpot, and develop dashboards linking

Qualifications

• 5+ years of progressive B2B marketing experience with a track record of growth and results.
• Hands-on experience building demand generation programs that create qualified opportunities and pipelines.
• Strong foundation across segmentation, positioning, content, SEO, paid media, social, email, events, and ABM.
• Experience with HubSpot or comparable marketing automation platforms and reporting.

Responsibilities

• Own the marketing function and lead generation engine for Guidant Power.
• Create and manage integrated campaigns across email, paid media, social, events, conferences and webinars.
• Own the marketing calendar, priorities, annual plan, and budget.
• Oversee HubSpot implementation and use as the top-of-funnel platform for campaigns, scoring, workflows, and reporting.
• Build dashboards showing pipeline by source, funnel conversion, cost per qualified opportunity, and ROI.

Skills

HubSpot

Demand generation

Marketing automation

Data analytics

Tools

HubSpot

Job description

Guidant Power is seeking a high-potential B2B marketer to own the marketing function, lead generation engine, and campaigns for a rapidly growing, private equity backed services company. This is a hands-on leadership role reporting to the CEO and collaborating with sales and operating leadership.

You will build integrated campaigns across email, paid media, social, events, conferences and webinars, manage the marketing calendar and budget, oversee HubSpot, and develop dashboards linking