Head of Growth (Founder-Led Brand)

Thrive Consulting CA; Austin (TX); On-site; USD 120,000 - 190,000; Full time

Benefits offered by this job

Health insurance

PTO

Job summary

Neutonic, a founder-led consumer brand opening an Austin office, seeks a Head of Growth to own how the founders show up across platforms and turn conversations into scalable content.

You'll own growth strategy across social channels, build a short-form pipeline, and work with editors to optimize titles, thumbnails, and hooks while staying ahead of platform changes.

Qualifications

• Experience growing creator-led content for founders or brands.
• Ability to point to accounts grown and views driven.
• Strong instinct for how each platform distributes content.

Responsibilities

• Own the growth strategy across every social platform.
• Build a short-form pipeline to turn long-form assets into clips.
• Identify moments that will land before others.
• Collaborate with editors on titles, thumbnails, hooks, pacing.
• Analyze data weekly and adjust tactics.
• Stay ahead of platform changes and new surfaces.
• Run experiments with new formats and channels.

Skills

Growth strategy

Short-form video

Team leadership

Data-driven

Founder-led experience

Job description

Neutonic is founder-led brand with an audience in the millions and a consumer business growing fast behind it. This year we're opening an office in Austin, we've closed a Series A with a top-tier investor, and we're moving into national retail.

The content engine has to grow with all of it. That's this job.

We're looking for a Head of Growth to own how our founders, Chris and James, show up across every platform. You'll take long-form conversations, live moments, and founder ideas and turn them into content that travels. YouTube, Instagram, TikTok, X, and whatever comes next.

This is the right hand to the founder on content. You'll sit close, move fast, and own the number.

What you'll do:

• Own the growth strategy across every social platform, and own the results it produces.
• Build the short-form pipeline so every long-form asset reliably produces clips worth publishing.
• Find the moments. This is the core skill. You watch the raw footage and you know what will land before anyone else does.
• Work with editors and producers on packaging: titles, thumbnails, hooks, pacing, and the story a viewer gets in the first three seconds.
• Read the data and change what you're doing because of it. Weekly, not quarterly.
• Stay ahead of platform changes, format shifts, and new distribution surfaces.
• Run experiments constantly. New formats, new series, new channels.
• Help shape how the founder's brand extends into the consumer business as it scales.

Who we're looking for:

You've done this for a founder or creator already, and you can point at the numbers. You know what it's like to work inside someone else's voice, protect it, and still push them somewhere new.

• 5+ years growing creator-led or founder-led content on social.
• A track record you can prove. Accounts you grew, views you drove, formats you launched.
• Deep command of short-form video strategy and how each platform actually distributes.
• Editorial instincts. You know which 40 seconds of a two-hour conversation will travel.
• Experience running editors, freelancers, or a content pipeline end to end.
• Comfortable working directly with high-profile talent, including the parts that aren't glamorous.
• You own outcomes without being managed. Nobody here will hand you a task list.

Nice to have:

• Podcast or long-form YouTube experience.
• You've helped take a show or channel into the millions of views.
• Background in consumer brand or DTC content, and ideas about where founder brand and product meet.

What this job is actually like

Priorities change fast. The founder travels and works across time zones. Some weeks are a grind of the same repetitive work done at a high standard, because that's what compounds.

If you want variety and a portfolio of clients, this isn't it. If you want one thing to be excellent at, and the resources to do it, apply now and let’s talk.

Location:

Austin, TX. On-site.

Type:

Full-time

Reports to:

Founder / Executive Leadership

Compensation:

Competitive base + performance bonus. Health insurance and PTO.