Head of Growth

EQORE Inc.; Somerville (MA); On-site; USD 150,000 - 210,000; Full time

Job summary

EQORE Inc. is seeking a growth-minded leader to own pipeline and marketing as we expand nationally across the United States. The role combines scaling an outbound engine with building a robust marketing function, guided by data and a disciplined approach to channel economics.

You will hire and lead BDRs and AEs, partner with utilities, and shape go-to-market for new states. Fluency with AI and marketing automation will multiply our impact as we scale.

Qualifications

• 5+ years in B2B growth or marketing with pipeline ownership.
• Proven track record scaling outbound motions and building marketing around them at high-growth companies.
• Hands-on command of outbound (list building, sequencing, deliverability) and marketing (brand, campaigns, events).
• Experience hiring and managing BDRs and AEs.
• Analytical, experiment-driven approach with clear funnel/channel economics.
• Clear writing that builds a brand and earns replies.
• Fluency with AI and automation tools that multiply team output.

Responsibilities

• Own pipeline targets and the growth plan across outbound, marketing, and partners.
• Scale outbound program across customer profile: volume, sequencing, messaging, enrichment, deliverability.
• Build EQORE’s marketing function: brand, positioning, website, content, and customer case studies from real savings.
• Run campaigns across email, LinkedIn, events, trade shows, and paid channels, measuring returns.
• Launch partner and channel marketing with EPCs, installers, utilities, and industry associations.
• Plan go-to-market for each new state and utility territory, including messaging and launches.
• Hire, coach, and lead BDRs and AEs with clean handoffs for qualified leads.
• Collaborate with sales-automation engineer on stack, lead scoring, attribution, and reporting.

Skills

B2B Growth

Outbound

Marketing

Team Leadership

Analytics

Writing

AI & Automation

Tools

HubSpot

Clay

Job description

Lead marketing and growth at EQORE. Scale the outbound engine that built our customer base, build the brand that brings customers to us, and own pipeline as we expand nationally.

About the role

EQORE has a clear customer and a sales motion that works. We sell to manufacturers and industrial facilities spending $10K+ a month on electricity, our systems are running in three states, and a disciplined outbound program has built our pipeline from day one. The next phase is about scale: many times the pipeline, new states and utility territories, and a brand buyers already recognize when we reach out.

This role exists to lead that growth. You’ll own pipeline and marketing for the company: multiply a proven outbound engine, build the marketing function around it, and open the channels that carry us into new markets. You’ll build and lead the team that does it.

What you’ll do

• Own pipeline targets and the growth plan for the company, across outbound, marketing, and partners.
• Scale our outbound program across our customer profile: volume, sequencing, messaging, enrichment, and deliverability.
• Build EQORE’s marketing function: brand, positioning, website, content, and customer case studies built on real savings from our fleet.
• Run campaigns across email, LinkedIn, events, trade shows, and paid channels, and measure what each one returns.
• Launch partner and channel marketing with EPCs, installers, utilities, and industry associations.
• Plan go-to-market for each new state and utility territory, from messaging to launch.
• Hire, coach, and lead BDRs and AEs, with a clean handoff so no qualified lead stalls.
• Work with our sales-automation engineer on the stack, lead scoring, attribution, and reporting.

What you’ll bring

• 5+ years in B2B growth or marketing, with direct ownership of a pipeline number.
• A record of scaling a proven outbound motion and building marketing around it at a high-growth company.
• Hands-on command of both outbound (list building, sequencing, deliverability) and marketing (brand, content, campaigns, events).
• Experience hiring and managing BDRs and AEs.
• An analytical, experiment-driven approach: you know your funnel and channel economics cold.
• Clear, concrete writing that gets replies and builds a brand.
• Fluency with AI and automation tools that multiply what a team can do.

Nice to have

Marketing to manufacturers or industrial facilities, C&I energy or solar, channel and partner programs, HubSpot, Clay or similar enrichment tools, account-based marketing, or launching in new regions.

Why EQORE

The future of energy is distributed. Commercial and industrial customers consume more than 65% of America’s electricity, yet less than 1% of recent battery deployments have gone to C&I sites. We are building the engine that closes that gap: not just the software that manages batteries, but the machine that sells, finances, and deploys them across the United States. Our goal is to become the largest deployer and manager of C&I energy resources in the world.

You will lead the engine behind our national growth: the pipeline, the brand, and the team that builds both.