Head of Global Ecommerce

R2 Global; Charlotte (NC); On-site; USD 150,000 - 200,000; Full time

Job summary

The Head of Global eCommerce at R2 Global drives the company’s digital commerce strategy, growth, and performance across all online marketplace channels. This role oversees Amazon management, digital marketing, conversion optimization, merchandising, analytics, and customer experience.

With 10+ years in eCommerce and at least 5 in senior leadership (MBA preferred), you collaborate with executives to align eCommerce goals with business objectives, and you build a high-performing team across

Qualifications

• Bachelor’s degree in Marketing, Business, or related field; MBA preferred.
• 10+ years of progressive experience in eCommerce, with at least 5 years in a senior leadership role.
• Expert knowledge of Amazon marketplaces and other marketplaces like Walmart/Target.
• Strong digital marketing, analytics, UX/UI, and omnichannel commerce expertise.
• Excellent leadership, project management, and communication skills.

Responsibilities

• Develop and execute a comprehensive eCommerce strategy to drive revenue growth.
• Lead digital initiatives that enhance online presence and customer journey.
• Oversee online merchandising, pricing strategy, and promotional campaigns.
• Partner with supply chain and fulfillment teams to ensure smooth order management.
• Build and lead a high-performing eCommerce team across marketing, content, and operations.

Skills

Leadership

Digital marketing

Analytics

UX/UI

Omnichannel commerce

Project management

Communication

Amazon marketplaces

Education

Bachelor’s degree / MBA preferred

Tools

Google Analytics

Shopify Analytics

Job description

Department: Marketing / Digital Commerce

Reports To: President

Position Summary

The Head of Global eCommerce is responsible for driving the company’s digital commerce strategy, growth, and performance across all online marketplace channels. This role oversees the end-to-end eCommerce operations, including Amazon management, digital marketing, conversion optimization, merchandising, analytics, and customer experience.

Key Responsibilities

Strategic Leadership:

• Develop and execute a comprehensive eCommerce strategy to drive revenue growth, customer acquisition, retention, and profitability.
• Lead digital initiatives that enhance the brand’s online presence and customer journey.
• Collaborate with executive leadership to align eCommerce goals with broader business objectives.

Marketing & Conversion Optimization:

• Drive paid and organic traffic through SEO, SEM, email, social media, and affiliate channels.
• Oversee A/B testing, personalization, and conversion rate optimization strategies.
• Utilize analytics tools (Google Analytics, Shopify Analytics, etc.) to measure KPIs and inform data-driven decisions.

Merchandising & Operations:

• Oversee online merchandising, product assortment, pricing strategy, and promotional campaigns.
• Partner with supply chain and fulfillment teams to ensure seamless order management and customer satisfaction.
• Build and lead a high-performing eCommerce team, including digital marketing, content, and operations staff.
• Foster a culture of innovation, collaboration, and accountability.

Qualifications

• Bachelor’s degree in Marketing, Business, or related field; MBA preferred.
• 10+ years of progressive experience in eCommerce, with at least 5 years in a senior leadership role
• Expert knowledge of Amazon marketplaces.
• Working experience with other marketplaces including Walmart, Target, etc
• Strong understanding of digital marketing, UX/UI, analytics, and omnichannel commerce.
• Excellent leadership, project management, and communication skills.
• Salary from $150,000 - $200,000 for the right candidate.