Head of Gift Card Growth & Marketing

Fanatics Inc.; New York (NY); Hybrid; USD 180.000 - 250.000; Vollzeit

Zusammenfassung

Fanatics is seeking a Head of Gift Card Program Management & Marketing to lead the day-to-day operational team and scale the gift card program across marketing, partnerships and external distribution. The role spans domestic and international programs, with a focus on performance marketing and cross-functional leadership.

The ideal candidate will guide omnichannel campaigns, manage key distribution partnerships, and build a growing team of professionals in a fast-paced, sports-enthusiast

Qualifikationen

• 8-12 years of progressive experience in gift card, including operations, architecture, data & reporting.
• At least 3 years in a leadership capacity leading teams.
• Proven experience delivering integrated omnichannel marketing campaigns.
• Deep network across gift card ecosystem including distributors and processors.
• Strong track record managing external partnerships and cross-sell opportunities.

Aufgaben

• Oversee internal program operations, design workflows, timelines and execution.
• Lead internal account management across B2B, B&M and events; maximize cross-sell opportunities.
• Manage domestic and international program operations and partner relationships.
• Lead omnichannel marketing across channels and manage annual strategy, budget and ROI.

Kenntnisse

Gift card domain

Leadership

Omnichannel marketing

Performance marketing

Partnerships management

Team building

Program management

Jobbeschreibung

Fanatics is seeking a Head of Gift Card Program Management & Marketing to lead the day-to-day operational team and scale the gift card program across marketing, partnerships and external distribution. The role spans domestic and international programs, with a focus on performance marketing and cross-functional leadership.

The ideal candidate will guide omnichannel campaigns, manage key distribution partnerships, and build a growing team of professionals in a fast-paced, sports-enthusiast