Head of Content Strategy & Insights

Adobe; San Jose (CA); On-site; USD 207,000 - 300,000; Full time

Job summary

Adobe seeks a Director of Content Strategy and Insights to lead the Global Marketing content strategy function. You will set governance, operating strategy, and measurement to prove the value of Adobe's content investments, determine standards, and build cost and budget models for flawless performance.

You will lead the Content Strategy area, integrate governance with narrative tasks, and collaborate with Content Operations and Agency Management to oversee performance and cost data.

Qualifications

• 10+ years in content strategy, operations, marketing analytics, or supply chain roles spanning design and measurement.
• Track record in benchmark frameworks, cost models, and measurement infrastructure within complex orgs.
• Strong quantitative skills for ROI, budget, and capacity/demand modeling.

Responsibilities

• Own operating strategy and governance across teams producing Adobe content.
• Advise on workflow development and SLAs with Content Operations.
• Build the external narrative and define Adobe's content operating model for customers.
• Develop insights framework with measurement criteria and predictive bottleneck models.
• Lead cost modeling, supply chain economics, and budget modeling for content.

Skills

Content strategy

Content operations

Marketing analytics

Content supply chain

Job description

Adobe seeks a Director of Content Strategy and Insights to lead the Global Marketing content strategy function. You will set governance, operating strategy, and measurement to prove the value of Adobe's content investments, determine standards, and build cost and budget models for flawless performance.

You will lead the Content Strategy area, integrate governance with narrative tasks, and collaborate with Content Operations and Agency Management to oversee performance and cost data.