Head of AI-Driven Search & Visibility

Zoom; Atlanta (GA); Hybrid; USD 127,000 - 277,000; Full time

Job summary

Zoom is seeking a leader to own end-to-end search strategy across traditional SEO and AI-powered answer engines. You will build unified infrastructure, metrics, and content standards to make Zoom discoverable on every search surface.

The role drives measurable visibility growth and executive-level metrics like share-of-answer. You will partner with Web, Growth Marketing, Brand, Content, and Product Marketing to harmonize content architecture and governance, delivering a unified search scorecard

Qualifications

• Lead technical SEO functions at scale, including site architecture, crawlability, indexation, and structured data implementation.
• Build or scale AI-search visibility programs using platforms like Profound or equivalent tools.
• Direct engineering-adjacent work on crawlability, structured data, and indexation while communicating strategy to executive stakeholders.
• Define and defend emerging metrics like share-of-answer alongside established SEO performance indicators.
• Demonstrate experience in B2B SaaS or enterprise technology environments.
• Show familiarity with AI-visibility tracking platforms and citation-influence analysis.

Responsibilities

• Leading the technical SEO team and roadmap, including site architecture, crawlability, indexation, and structured data implementation
• Building AI-search visibility strategy and infrastructure to optimize Zoom's presence in generative AI surfaces like ChatGPT, Perplexity, and Gemini
• Establishing and tracking share-of-answer metrics across category, competitive, and branded prompts, reporting to executive staff and the board
• Partnering with Web, Growth Marketing, Brand, Content, and Product Marketing teams to create unified content architecture and governance standards
• Developing a unified search scorecard that translates organic performance and AI-visibility metrics into pipeline and revenue impact

Skills

Technical SEO

Schema implementation

AI visibility

Content strategy

Executive stakeholder management

Tools

Profound

Job description

Zoom is seeking a leader to own end-to-end search strategy across traditional SEO and AI-powered answer engines. You will build unified infrastructure, metrics, and content standards to make Zoom discoverable on every search surface.

The role drives measurable visibility growth and executive-level metrics like share-of-answer. You will partner with Web, Growth Marketing, Brand, Content, and Product Marketing to harmonize content architecture and governance, delivering a unified search scorecard