Hands-On CMO: DTC Growth, Brand & Merchandising

Chameleon Collective; Atlanta (GA); Hybrid; USD 150,000 - 200,000; Full time

Job summary

A leading consumer lifestyle brand is seeking a CMO to drive merchandising, pricing, and digital strategies. This role blends brand leadership with hands-on operational responsibilities, ideal for a candidate with strong e-commerce and analytical backgrounds. The position offers an opportunity to modernize team structures and enhance consumer experience in a dynamic market. Candidates must be Atlanta-based or willing to relocate. Leadership support is assured for impactful initiatives.

Qualifications

• Experience with SKU-heavy, lifestyle brands at elevated price points.
• Proven ability to modernize legacy systems and teams.
• Hands-on operator who thrives in a data-driven environment.

Responsibilities

• Lead merchandising and pricing strategy.
• Modernize the DTC and digital experience.
• Build a growth-focused Amazon channel.
• Elevate brand creative standards.
• Optimize performance marketing through data.
• Upskill a long-tenured team.

Skills

Strong merchandising background

E-commerce/DTC experience

Highly analytical

Data-driven decision making

Job description

A leading consumer lifestyle brand is seeking a CMO to drive merchandising, pricing, and digital strategies. This role blends brand leadership with hands-on operational responsibilities, ideal for a candidate with strong e-commerce and analytical backgrounds. The position offers an opportunity to modernize team structures and enhance consumer experience in a dynamic market. Candidates must be Atlanta-based or willing to relocate. Leadership support is assured for impactful initiatives.