AI-Driven Growth CMO: Brand, DTC & Digital Commerce

Tatum by Randstad; New York (NY); Hybrid; USD 275,000 - 350,000; Full time

Benefits offered by this job

Premium healthcare

401(k) with company match

PTO & holidays

Hybrid schedule

Conferences access

Job summary

Tatum by Randstad, a high-growth, omni‑channel consumer goods enterprise, seeks a Chief Marketing Officer to architect commercial expansion and modernize the brand. You will integrate Brand Strategy, Creative Production, Product Development, and Digital Commerce into a unified growth organization.

The ideal leader blends visionary storytelling with data-driven marketing, utilizing AI to shape consumer behavior and accelerate speed-to-market across DTC, marketplaces, and retail.

Qualifications

• 10+ years of progressive marketing leadership experience, including 5+ years leading cross-functional teams in high-growth settings.
• Experience scaling multi-channel consumer brands in CPG, lifestyle, personal care, fashion, or related consumer categories.
• Proven ability to build data frameworks, track unit economics, and allocate marketing capital using advanced attribution models.
• Demonstrated ability to institutionalize workflows, playbooks, and modern martech in a rapidly expanding company.
• Experience implementing AI tools across marketing ops and customer journeys.

Responsibilities

• Formulate and govern the global marketing vision, brand narrative, and annual operating budgets aligned with revenue milestones.
• Develop a distinct brand voice and positioning across channels including DTC and marketplaces.
• Leverage research, segmentation, and competitive intelligence to uncover growth opportunities and maximize LTV.
• Lead full-funnel digital acceleration covering acquisition, CRO, and retention across DTC, Amazon, and social commerce.
• Oversee paid search, paid social, creator/affiliate ecosystems, CRM, SEO, and retail media networks.
• Partner with Wholesale and Commercial Sales to design retail activations driving sell-in and sell-through.
• Architect scalable marketing systems, dashboards, and AI-enabled insights for real-time decision-making.
• Provide leadership to Brand, Creative, Product, and eCommerce teams; report KPIs to CEO.

Skills

Leadership Experience

Sector Expertise

Analytical Command

Systems Architecture

Emerging Technology Fluency

Commerce Background

Cross-Functional Fluency

Mindset

Education

Bachelor’s degree in Marketing, Business Administration, Communications, or related discipline

Job description

Tatum by Randstad, a high-growth, omni‑channel consumer goods enterprise, seeks a Chief Marketing Officer to architect commercial expansion and modernize the brand. You will integrate Brand Strategy, Creative Production, Product Development, and Digital Commerce into a unified growth organization.

The ideal leader blends visionary storytelling with data-driven marketing, utilizing AI to shape consumer behavior and accelerate speed-to-market across DTC, marketplaces, and retail.