GTM Strategist: Category Partnerships & Sales Enablement

Fandom; United States; On-site; USD 83,000 - 152,000; Full time

Benefits offered by this job

Vibrant team culture

Comprehensive Medical, Dental, Vision

Training (unlimited Udemy + more)

Flexible working hours and time off

Equity & Retirement Programs including

401K match

Paid Parental Leave

International work environment with a…

Job summary

Fandom is seeking a GTM Strategist to own the pre-sale story for Category Partnerships and turn capabilities into clear, category-specific decks that help sellers open doors with advertisers across CPG, QSR, Retail and Tech.

You will translate audience insights into persuasive narratives and polished sales decks, tailor narratives for priority accounts, and collaborate across Revenue, Insights, Product Marketing and Creative to keep materials current and compelling.

Qualifications

• 5+ years of experience servicing media sales teams at a publisher.
• Experience in pre-sale advertising solutions, deck-building and storytelling.
• Ability to create scalable, repeatable category narratives.
• Strong communication and enablement skills.
• Collaborative across Revenue, Product, Marketing, and AI teams.
• Experience using generative AI tools with critical auditing.

Responsibilities

• Own pre-sale storytelling and develop category narratives and decks.
• Translate audience insights into persuasive stories aligned to advertiser objectives.
• Customize narratives for priority accounts and opportunities.
• Ensure decks have clear story flow and strong presentation.
• Keep materials current as products and market positioning evolve.
• Develop proactive category narratives to engage clients before briefs.
• Partner with Revenue to translate priorities into compelling collateral.

Skills

Deck-building

Storytelling

Sales enablement

Pre-sale advertising solutions

AI tools usage

Cross-functional collaboration

Tools

Gemini

NotebookLM

Job description

Fandom is seeking a GTM Strategist to own the pre-sale story for Category Partnerships and turn capabilities into clear, category-specific decks that help sellers open doors with advertisers across CPG, QSR, Retail and Tech.

You will translate audience insights into persuasive narratives and polished sales decks, tailor narratives for priority accounts, and collaborate across Revenue, Insights, Product Marketing and Creative to keep materials current and compelling.