GTM Strategist, Category Partnerships & Storytelling

Fandom; Oregon; Hybrid; USD 83,000 - 152,000; Full time

Benefits offered by this job

Health coverage

Flexible hours

401K match

Parental leave

Udemy training

Global team

Job summary

Fandom is seeking a GTM Strategist to own the pre-sale story for Category Partnerships, turning capabilities into category-specific decks that help sellers open doors and create opportunities.

You will translate audience insights into clear narratives, customize narratives for priority accounts, and ensure all materials present a strong strategic story across advertiser categories. This role partners with Revenue, Insights, Product Marketing and Creative to scale storytelling.

Qualifications

• 5+ years of experience in pre-sale advertising solutions, deck-building, storytelling, and sales enablement.
• Experience servicing media sales teams at a publisher.
• Deep understanding of advertiser categories including CPG, QSR, Retail, Financial Services, Tech, Telco, or Auto.

Responsibilities

• Develop and maintain pre-sale decks, narratives and sales materials for priority advertiser categories.
• Translate fan intelligence and insights into simple, persuasive category stories.
• Customize category narratives for priority accounts and opportunities.
• Ensure decks have a clear strategic story and polished presentation.
• Partner with Revenue to support priority client meetings and category-specific pitches.

Skills

Pre-sale advertising

Deck-building

Storytelling

Sales enablement

Stakeholder influence

Tools

Gemini

NotebookLM

Job description

Fandom is seeking a GTM Strategist to own the pre-sale story for Category Partnerships, turning capabilities into category-specific decks that help sellers open doors and create opportunities.

You will translate audience insights into clear narratives, customize narratives for priority accounts, and ensure all materials present a strong strategic story across advertiser categories. This role partners with Revenue, Insights, Product Marketing and Creative to scale storytelling.