GTM Operations Business Partner

Profound; New York, San Francisco (NY, CA); On-site; GBP 121,000 - 151,000; Full time

Job summary

Profound is seeking a GTM Operations Business Partner to align sales leaders with clean data, scalable processes, and clear territory design. You will own end-to-end GTM projects, partner with Revenue Systems and GTM Engineering, and drive territory operations as the team scales.

You will build whitespace analyses, territory rules of engagement, and robust dashboards that give leadership visibility into territory health and impact.

Qualifications

• 2 to 4 years of experience in GTM, revenue, or sales operations.
• Hands-on Salesforce experience with CRM workflows and reports.
• Strong analytical skills with Excel; SQL is a plus.

Responsibilities

• Lead strategic GTM projects end to end, including territory design and playbooks.
• Own territory design, coverage, whitespace analysis, and routing rules.
• Collaborate with Sales, Post-Sales, Marketing and Finance to align data and reporting.
• Build and maintain dashboards showing territory health and engagement.
• Develop scalable systems and tools to simplify GTM operations.

Skills

GTM operations

Territory design

Data analysis

Cross-functional collaboration

Tools

Salesforce

CRM tooling

Job description

Profound is the fastest-growing AI marketing platform, used by 15% of the Fortune 500 including Comcast, Estée Lauder, and Walmart, and innovators like Ramp, MongoDB, and Figma. It is where marketing teams do the work: research, briefs, content, campaigns, reporting, all in one place, alongside agents that carry the load with them.

Built on 2B+ real user prompts and growing, Profound’s data shows you what people ask AI and what the models say back. Profound's AI Marketer joins that data with deep context about our customers to find the opportunities worth acting on, and then puts agents to work: automating reporting, drafting content, auditing pages for readability, running competitive research. It measures what works and gets better every day.

As our GTM Operations Business Partner , you will be the operational partner to our sales leaders and reps, helping the field run with clarity, structure, and clean data as we scale. You will work on strategic GTM projects and run them end to end, partnering closely with Revenue Systems and GTM Engineering to turn what the field needs into scalable processes and tools. Territory management is a prime example, whether that means running territory operations or building the tools that let us scale them as our sales team grows. This is a generalist role that will shape itself around the needs of the business, and the scope will extend over time to other GTM priorities, including compensation, planning, and analytics.

What you'll do

• Lead strategic GTM projects end to end, from scoping and stakeholder alignment through rollout and adoption, with territory management as a core example
• Own territory design and coverage, building whitespace analysis and coverage models that keep reps focused on the right accounts
• Operationalize the territory playbook, including territory rules of engagement (ROE), and partner with Sales leadership to resolve ownership questions quickly
• Partner with Revenue Systems to add new accounts to the book on a regular cadence and assign them to the right territories
• Partner with GTM Engineering and Revenue Systems to keep territory data accurate and enriched, and to improve CRM workflows, account routing, and lead assignment logic
• Act as the day-to-day business partner to sales leaders and reps, fielding questions and turning them into clear answers
• Build and maintain the reporting and dashboards that give sales leaders visibility into territory health, ownership, and engagement
• Run the operating cadences that keep GTM teams aligned, prepping materials, tracking action items, and keeping the rhythm disciplined
• Build scalable systems and tools that make GTM operations easier across Sales and Post-Sales
• Partner cross-functionally with Sales, Post-Sales, Marketing, and Finance to keep account data, coverage models, and reporting definitions aligned
• Take on additional GTM priorities as the role grows, including compensation, planning, and analytics
• Translate data into clear insights and recommendations that help GTM leadership make faster, better-informed calls

Who you are

• 2 to 4 years of experience in GTM, revenue, or sales operations, ideally with hands-on experience in territory design and operations
• Preferred: hands-on Salesforce experience, including CRM workflows as they relate to territories (mapping, assignment, routing), and the ability to build reports and dashboards out of it
• Highly analytical, with strong Excel skills and a genuine interest in finding patterns and opportunities in data; SQL experience is a plus, not required
• A natural business partner who builds trust quickly with sales leaders and reps and can translate data into a clear recommendation
• Organized and detail-oriented, comfortable owning operating cadences and keeping cross-functional work on track
• Thrives in ambiguity with a 0-to-1 mindset, and is energized by building structure, processes, and tools where none exist yet
• Excellent communicator who thrives working across Sales, Post-Sales, Marketing, and Finance
• Experience supporting fast-growing, early-stage SaaS or AI companies is a plus

Location

This is an on-site role based in our Union Square, NYC office, and we are open to candidates in London or San Francisco as well. It is designed for builders who thrive on speed, iteration, and meaningful impact.

For this role, the expected base salary range is $160,000 to $200,000 (NYC only). Profound's total compensation package is designed to be competitive and includes base salary, equity, and a full range of benefits and perks. Final compensation will depend on factors such as your skills, experience, qualifications, and location, and will be determined during the interview process. Our recruiting team will share more details about the full compensation package and benefits as you move through hiring.

Note: All official communication from Profound will come from a @ tryprofound.com email address. If you're contacted by anyone using a different domain, please disregard and report it as spam.

Note: All official communication from Profound will come from a @tryprofound.com email address. If you're contacted by anyone using a different domain, please disregard and report it as spam.

Compensation

$160K – $200K Offers Equity