GTM Manager

newsbreak; Mountain View (CA); On-site; USD 115,000 - 175,000; Full time

Job summary

NewsBreak is seeking a data-driven Growth Marketer to accelerate partner-led acquisition and revenue growth. You will own three core engines: high-impact trade shows/events, global agency enablement, and strategic partner ecosystem expansion.

The ideal candidate thrives at the intersection of performance marketing, relationship building, and enablement, working with global sales teams, agency partners, and tech integration platforms to drive qualified advertiser leads and scale ad spend.

Qualifications

• 3+ years in Growth Marketing, Partner Marketing, Field Marketing, or Agency Development within B2B SaaS, AdTech, or Digital Advertising.
• Deep understanding of the ad tech ecosystem, digital ad buying, attribution models, and tracking infrastructure.
• End-to-end event strategy experience and measurable pipeline generation from trade shows and co-marketing initiatives.
• Ability to influence cross-functional teams including sales, partners, and agencies.

Responsibilities

• Plan, execute, and own ROI for key industry trade shows, high-touch events, and co-marketing initiatives globally.
• Build and lead scalable enablement programs for global agency partners with webinars, training sessions, certification, and collateral.
• Formulate and execute integration/referral growth strategies with attribution, measurement, and tracking platforms; drive partner campaigns.

Skills

Growth marketing

Partner marketing

Field marketing

Agency development

Job description

About NewsBreak

Founded in 2015, NewsBreak is the Content Intelligence platform shaping the future content economy. With over 40 million monthly active users, our flagship platform delivers highly personalized local news and information powered by advanced AI, recommendation systems, and adtech.

Recognized by Fast Company as #32 on the Top Workplaces for Innovators, we're proud to be Great Place to Work® certified and home to a dynamic team of technologists, product innovators, and business leaders who are passionate about solving meaningful challenges at scale.

Together, we reached unicorn status in 2021, and we remain committed to continuing this high-growth trajectory with the right team to fulfill our mission: building the infrastructure layer for content intelligence.

Role Overview

We are looking for a data-driven, strategic Growth Marketer to accelerate partner-led acquisition and revenue growth. In this role, you will own three core growth engines: high-impact trade shows/events, global agency enablement, and strategic partner ecosystem expansion.

The ideal candidate thrives at the intersection of performance marketing, relationship building, and enablement. You will work closely with global sales teams, agency partners, and tech integration platforms to drive qualified advertiser leads and scale overall ad spend.

Key Responsibilities & Impact

1. Plan, execute, and own ROI for key industry trade shows, high-touch events, and co-marketing initiatives globally.
   Collaborate closely with Sales to build targeted event strategies that turn event attendees into active advertiser accounts.
2. Build and lead scalable enablement programs for global agency partners, including product webinars, training sessions, certification, and collateral.
   Partner with product and sales teams to create self-serve documentation and toolkits that allow agencies to confidently position and execute our solutions.
3. Formulate and execute integration/referral growth strategies with leading attribution, measurement, and tracking platforms, as well as affiliate networks.
   Drive co-marketing campaigns and integration-driven acquisition motions with partner platforms.

Candidate Qualifications & Requirements

Minimum Qualifications

• Experience: 3+ years of experience in Growth Marketing, Partner Marketing, Field Marketing, or Agency Development within B2B SaaS, AdTech, or Digital Advertising.
• AdTech & Attribution Knowledge: Deep understanding of the ad tech ecosystem, digital ad buying, attribution models, and tracking infrastructure.
• Event & Field Execution: Track record of owning end-to-end event strategy and generating measurable pipelines from trade shows and co-marketing initiatives.
• Cross-Functional Influence: Demonstrated ability to build relationships with cross-functional sales leaders, executive partners, and agency executives.
• Analytical Mindset: Comfortable using data to track campaign performance, forecast pipeline, and calculate ROI across distinct growth channels.

Preferred Qualifications

• Prior experience at a major digital ad platform, programmatic AdTech company, or high-growth agency network.
• Proven track record building partner enablement programs or certification curriculums from scratch.
• Strong presentation skills with experience delivering live webinars and training sessions to executive-level agency audiences.

The US base salary range for this full-time position is listed below. Pay may vary based on a number of factors including job-related skills, level, experience, geographic location and relevant education or training. At NewsBreak, we design our overall rewards package to attract top talents. Depending on the position, the role may also be eligible for discretionary bonus and options. Your recruiter can share more details during the hiring process.

Annual Base Pay Range $115,000 - $175,000 USD

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