GTM Leader, AI Care Operations

Sword; Northern (KY); Hybrid; USD 140,000 - 230,000; Full time

Job summary

Sword is hiring a Head of Go-to-Market for AI Care Operations in the United States. The role leads positioning, competitive differentiation, and sales enablement across Triage and Care Orchestration solutions.

You will map market opportunities, craft ROI narratives and enable the commercial team to win in competitive healthcare AI markets. You will collaborate with health plans, providers and government buyers, building repeatable playbooks, demos and case studies to accelerate adoption and

Qualifications

• 7+ years in product marketing and/or GTM with ownership of positioning and competitive strategy.
• Experience selling to operational buyers (COOs, VPs of operations or care management).
• Ability to build competitive intelligence from scratch across AI/healthcare vendors.
• Based in the US and able to travel as needed.

Responsibilities

• Own positioning, messaging architecture and competitive differentiation for AI Care Operations and its solutions.
• Develop buyer-facing materials: one-pagers, ROI models, demos, case studies and RFP responses.
• Enable sales and customer success with playbooks, discovery guides and certification on each solution.

Skills

Product marketing

GTM strategy

Sales enablement

Competitive intelligence

AI fluency

Cross-functional leadership

Market research

Job description

Sword is hiring a Head of Go-to-Market for AI Care Operations in the United States. The role leads positioning, competitive differentiation, and sales enablement across Triage and Care Orchestration solutions.

You will map market opportunities, craft ROI narratives and enable the commercial team to win in competitive healthcare AI markets. You will collaborate with health plans, providers and government buyers, building repeatable playbooks, demos and case studies to accelerate adoption and