GTM Engineer

Grid Health; Boston, Northern (MA, KY); Hybrid; USD 150,000 - 190,000; Full time

Job summary

Grid Health, a Boston-based health-technology company, seeks a senior Growth leader to own the end-to-end funnel from first touch to a qualified sales conversation with health systems. You’ll shape demand generation across channels, manage the growth stack, and collaborate with product, R&D, and sales to accelerate inbound and outbound initiatives.

Equity is included, and reporting to the CEO, you will help Grid Health scale in enterprise healthcare markets.

Qualifications

• 6+ years in B2B growth, demand generation, or revenue operations; full funnel ownership
• Hands-on ownership of marketing-automation and CRM stack: lifecycle, scoring, attribution
• Experience building and operating automations, integrations, and AI tooling

Responsibilities

• Own full funnel end-to-end from first touch to a qualified conversation
• Lead multi-channel demand generation and nurture; drive pipeline
• Build and evolve the growth stack; define data standards and attribution
• Coordinate with R&D and sales to scale programs and close deals
• Create engaging content and playbooks to accelerate outreach and engagement

Skills

Growth & demand generation

Inbound & outbound marketing

Marketing automation & CRM

Automation & API integrations

AI tooling experience

Strong writing & communication

Tools

HubSpot

Salesforce

Job description

$150K–$190K base, plus equity (no commission)

Reports to

Chief Executive Officer

You'll own how Grid Health grows — one funnel, inbound and outbound, from first touch to a qualified conversation with a health system. Grid Health gives health systems visibility and control over the AI they run in production: what they have, how it's performing, and whether they can defend it to a governance committee. Enterprise healthcare cycles run long, and the job is to compress them: make the market know us before we ask for the meeting. Company leadership closes the earliest deals, so you own everything up to the close — and as the motion matures, the team that runs it.

What you’ll own

• One funnel, inbound and outbound. Demand generation, sourcing and enrichment, multichannel outreach, inbound conversion, nurture, qualification, and the handoff into an executive conversation. One person owns the whole path, not a channel.
• The growth stack. Marketing automation and CRM — lifecycle stages, lead scoring, attribution, data standards, and the consolidation calls as we scale. You set the standard here rather than inherit one.
• Demand creation, not just capture. The micro-products, interactive tools, benchmarks, and assets that give a health-system executive a reason to engage before they are ready to buy, plus the community and events programs that keep them engaged.
• Multi-threaded accounts. Health-system decisions are made by a group — CIO, CMIO, CAIO, CDO, CISO, compliance. Success is several of them recognizing Grid before anyone is asked to buy, not one of them taking a meeting.
• The numbers. Qualified meetings and pipeline into leadership, cycle time by lead source, and the experiments that move reply and conversion rates.
• The people and tooling around it. Brief and direct our content and marketing function, work with R&D when a growth build needs real engineering, and hire the seats the funnel justifies.

What we’re looking for

• 6+ years in B2B growth, demand generation, or revenue operations, including at least one stretch owning a full funnel end to end at a company without an established playbook.
• You have run both inbound and outbound, and you can say which produced what.
• Hands-on ownership of a marketing-automation and CRM stack (e.g. HubSpot, Salesforce, or similar) — lifecycle, scoring, attribution, hygiene. You know what good looks like and you can build it from scratch.
• Technical enough to build it yourself: automations, integrations, APIs, and AI coding and agent tools. You ship working things in short cycles instead of filing requests.
• Creative about how a relationship starts. You can name five ways into an account that aren't a cold call, and you'd rather earn a reply than send more email.
• Clear thinking and writing, and the judgment to operate in a market where persistence is rewarded and carelessness is remembered.

Nice to have

• Health-system or healthcare-SaaS experience, and familiarity with the clinical AI and informatics title landscape.
• Experience running a community, newsletter, or events program as a commercial channel.
• Prior SDR or AE time — useful for knowing what converts.
• Experience marketing or selling security, governance, risk, or compliance software.
• Founding-team experience building a function from nothing.

About Grid Health

Grid Health is a venture-backed health-technology company on a mission to make it safe for healthcare to adopt AI. We build a clinical-AI governance platform that helps hospitals and health systems inventory, monitor, and govern every AI tool and model they deploy — giving governance committees the visibility and evidence they need to sign off with confidence. Our buyers are hospital CISOs, CIOs, CMIOs, and AI governance committees. US HQ in Boston; R&D hub in Tel Aviv.

How we hire

Four steps: a short screen, an executive conversation, a paid or credited working session on a real problem from our roadmap, and a final round with the team you'd work with. We don't believe in take-homes that go nowhere — every exercise is a real conversation about real work.