Growth Product Manager - Remote, Habit-Forming D2C

Zim Directory; Northern (KY); Hybrid; USD 148,000 - 227,000; Full time

Benefits offered by this job

Equity

401k

Flexible time off

Job summary

Calm is seeking a Growth Product Manager to own the growth roadmap for Calm’s direct-to-consumer business. You will drive subscriber growth, activation, revenue per user, and retention by running fast experiments, prioritizing bets, and partnering with Engineering, Design, Marketing, Data, and Research to ship impactful features.

You will analyze both quantitative and qualitative data to inform decisions, design habit-forming mechanics, and ensure the product delivers a seamless path from trial

Qualifications

• 4+ years in consumer product growth management.
• Experience owning growth metrics (subscriber growth, conversion, retention).
• Experience with A/B testing and experiment design.
• Data-driven decision making and roadmap prioritization.
• Habit formation and engagement strategies to drive daily usage.
• Familiarity with AI tooling to accelerate product delivery.
• Ability to communicate clearly with engineers, designers, and executives.

Responsibilities

• Own growth strategy and roadmap translating revenue and DAU goals into bets on activation, conversion and retention.
• Run rapid experiment program with clear hypotheses and data-driven results.
• Remove friction in onboarding and key journeys to reduce drop-offs.
• Build features that support planning, tracking and celebrating progress to form daily habits.
• Write PRDs detailing jobs to be done, opportunities, metrics, and a plan to ship.

Skills

Growth PM

Experimentation

Data-driven

Habit formation

AI tooling

Cross-functional

Documentation

Product analytics

Tools

Amplitude

Job description

Calm is seeking a Growth Product Manager to own the growth roadmap for Calm’s direct-to-consumer business. You will drive subscriber growth, activation, revenue per user, and retention by running fast experiments, prioritizing bets, and partnering with Engineering, Design, Marketing, Data, and Research to ship impactful features.

You will analyze both quantitative and qualitative data to inform decisions, design habit-forming mechanics, and ensure the product delivers a seamless path from trial