Growth Product Manager — Acquisition & Retention

LE200 Starz Entertainment, LLC; Santa Monica (CA); On-site; USD 120,000 - 140,000; Full time

Benefits offered by this job

Medical, Vision, Dental

Annual discretionary bonus and merit

Work/Life Balance—sick/vacation/holid/

401(k) matching

Tuition reimbursement

Job summary

STARZ is seeking a Product Manager, Growth to drive acquisition and retention initiatives across sign-up, renewal, and churn reduction. You’ll own end-to-end performance and configuration of critical user journeys, collaborating with Marketing, Design, Insights and Analytics, and Product/Engineering teams.

You will blend backend systems, integrations, and frontend ownership, testing ideas and productionalizing winning tests to boost STARZ acquisition and decrease churn, while embracing rapid

Qualifications

• 3+ years in an engineering or product role preferably in the OTT space.
• Familiarity with analytics and data platforms such as Tableau, Google Analytics, and/or SQL.
• Experience working with teams across organization including engineering, design, and marketing.
• Desired experience with acquisition and retention flows, and working with MarTech solutions.
• Proven ability to set, measure, and iterate on KPIs and secondary metrics.

Responsibilities

• Devise, launch, test and optimize sign up, renewal, and retention projects across all STARZ applications.
• Drive the development of tools that improve the efficiencies of Paid Acquisition teams.
• Deliver value add integrations and optimizations to improve our top-line business metrics.
• Surface and enable strategic partners who can help accelerate our growth.
• Execute on an existing roadmap while prioritizing the most impactful features.
• Collaborate with Product, UX, Engineering, and Insights and Analytics to deliver products that deliver value additive experiences that decrease costs and improve revenue.

Skills

Analytical skills

AB testing

Cross-functional collaboration

KPI measurement

Tools

Tableau

Google Analytics

SQL

Job description

STARZ is seeking a Product Manager, Growth to drive acquisition and retention initiatives across sign-up, renewal, and churn reduction. You’ll own end-to-end performance and configuration of critical user journeys, collaborating with Marketing, Design, Insights and Analytics, and Product/Engineering teams.

You will blend backend systems, integrations, and frontend ownership, testing ideas and productionalizing winning tests to boost STARZ acquisition and decrease churn, while embracing rapid