Growth-Oriented Digital Marketing Specialist (Law Firm)

Stouffer Legal; Towson (MD); On-site; USD 60,000 - 85,000; Full time

Benefits offered by this job

Health Insurance

Dental & Vision Insurance

Disability Insurance

Life Insurance

401(k) with matching

Paid time off

Parental leave

Paid training

Job summary

Stouffer Legal in Towson, Maryland is seeking a Digital Marketing Specialist to join our Marketing Team. This role manages Google Ads campaigns and Meta advertising for workshops and consultations.

You will support SEO, maintain local SEO, monitor performance, and optimize landing pages and forms. A collaborative, data-driven mindset and ability to translate analytics into action are essential.

Responsibilities

• Manage Google Ads campaigns across estate planning and related services with aligned budgets.
• Handle Meta advertising for workshops and consultations, including setup and optimization.
• Support SEO growth through keyword research, page optimization, and internal linking.
• Maintain local SEO for each office, ensuring Google Business Profile accuracy.
• Monitor organic performance and coordinate fixes with the website team.
• Improve landing pages and testing of messaging, forms, and CTAs.
• Track campaigns end-to-end and prepare performance reports with recommendations.

Skills

Google Ads

Meta Ads

SEO

Local SEO

Landing Page Optimization

Analytics (GA/GA4)

Reporting

Tools

Google Analytics

Google Search Console

CRM systems

Landing page builders

Job description

Stouffer Legal in Towson, Maryland is seeking a Digital Marketing Specialist to join our Marketing Team. This role manages Google Ads campaigns and Meta advertising for workshops and consultations.

You will support SEO, maintain local SEO, monitor performance, and optimize landing pages and forms. A collaborative, data-driven mindset and ability to translate analytics into action are essential.