Growth-Oriented Chief Marketing Officer

Financialnarrative; Tulsa (OK); Vor Ort; USD 250.000 - 360.000; Vollzeit

Zusammenfassung

BOK Financial is seeking a Chief Marketing Officer to lead marketing, brand management, digital transformation, and integrated campaigns across markets. The role emphasizes expanding retail customer bases, strategic communications, and data-driven decisions in a regulated financial services environment.

You will drive a forward-looking marketing strategy, modernize Martech, and guide a high-performing team while ensuring compliance and stakeholder engagement.

Aufgaben

• Set and execute a forward-looking marketing strategy aligned to corporate goals, with a strong focus on B2C growth.
• Lead the modernization of marketing technology and data capabilities to measure outcomes and strengthen omni-channel digital engagement.
• Apply advanced analytics, consumer insights, and testing to drive segmentation, personalized outreach, and customer acquisition and retention.
• Guide the evolution and stewardship of the brand to support enterprise objectives and maintain trust with all stakeholders.
• Foster creativity and innovation across digital, print, experiential, and emerging channels to deliver differentiated, brand-aligned messaging.
• Oversee strategic communications, including internal and external messaging, executive thought leadership, crisis response, and media relations.
• Build, mentor, and inspire a high-performing marketing team grounded in collaboration, accountability, and continuous improvement.
• Manage central marketing budgets while ensuring all activities comply with financial industry regulations and organizational policies.

Jobbeschreibung

BOK Financial is seeking a Chief Marketing Officer to lead marketing, brand management, digital transformation, and integrated campaigns across markets. The role emphasizes expanding retail customer bases, strategic communications, and data-driven decisions in a regulated financial services environment.

You will drive a forward-looking marketing strategy, modernize Martech, and guide a high-performing team while ensuring compliance and stakeholder engagement.