Growth Martech Operations Lead

Jobtailor; California (MO); Hybrid; USD 180,000 - 230,000; Full time

Job summary

Jobtailor is seeking a senior Growth Technology lead in the United States to own the operating model for the marketing tech stack, including identity, consent, audiences, activation, measurement, and experimentation. You will design and operate the paid-media tracking and measurement system, manage pixels, server-to-server events, and data integrations.

You will translate business requirements into data contracts, build AI-enabled workflows for diagnostics and optimization, ensure data quality,

Qualifications

• 8+ years of experience in marketing technology, growth operations, marketing analytics, solutions engineering, or related roles

Responsibilities

• Own the operating model for Growth’s marketing technology stack across identity, consent, audiences, activation, measurement, and experimentation
• Own and operate the complete paid-media tracking and measurement system
• Manage website pixels, server-to-server conversion events, mobile measurement integrations, identity and consent controls, attribution methods, and signal delivery to advertising platforms
• Design and implement event schemas, data mappings, APIs, and integrations
• Validate systems and migrations before and after launch
• Monitor and troubleshoot the path from source systems to advertising and measurement platforms
• Build AI-enabled and agent-assisted workflows for campaign diagnostics, audience activation, testing, and optimization
• Establish data quality, observability, governance, risk, escalation, and change-management mechanisms
• Use adoption, reliability, incrementality, operator feedback, and business-impact data to improve capabilities and scale what works
• Collaborate with Growth, Marketing Operations, Product, Engineering, Data Engineering, Data Science, Security, Privacy, Legal, Revenue Operations, advertising platforms, measurement providers, and implementation partners
• Translate business requirements and privacy constraints into data contracts, integration designs, rollout plans, and reliable first‑party data systems
• Provide operating cadences, partner enablement, and executive updates

Skills

Marketing technology leadership

Cross-functional collaboration

Architecture decisions

Marketing automation & CDP

SQL/APIs/Data pipelines

AI-enabled workflows

Executive communication

Tools

SQL

APIs

Event models

Data pipelines

Instrumentation

Debugging tools

Attribution methods

Measurement systems

Data mapping

Consent management

Marketing automation

Customer-Data Platforms

Ad platforms

Job description

• Own the operating model for Growth’s marketing technology stack across identity, consent, audiences, activation, measurement, and experimentation
• Own and operate the complete paid-media tracking and measurement system
• Manage website pixels, server-to-server conversion events, mobile measurement integrations, identity and consent controls, attribution methods, and signal delivery to advertising platforms
• Design and implement event schemas, data mappings, APIs, and integrations
• Validate systems and migrations before and after launch
• Monitor and troubleshoot the path from source systems to advertising and measurement platforms
• Build AI-enabled and agent-assisted workflows for campaign diagnostics, audience activation, testing, and optimization
• Establish data quality, observability, governance, risk, escalation, and change-management mechanisms
• Use adoption, reliability, incrementality, operator feedback, and business-impact data to improve capabilities and scale what works
• Collaborate with Growth, Marketing Operations, Product, Engineering, Data Engineering, Data Science, Security, Privacy, Legal, Revenue Operations, advertising platforms, measurement providers, and implementation partners
• Translate business requirements and privacy constraints into data contracts, integration designs, rollout plans, and reliable first‑party data systems
• Provide operating cadences, partner enablement, and executive updates

Requirements

• 8+ years of experience in marketing technology, growth operations, marketing analytics, solutions engineering, technical consulting, or related roles
• Experience leading ambiguous cross-functional systems initiatives through design, launch, adoption, and measurable outcomes
• Ability to evaluate technical architecture decisions and work effectively with engineering teams to improve system reliability, monitoring, and data quality
• Familiarity with enterprise marketing automation and CRM concepts, customer-data platforms, ad platforms, attribution, experimentation, identity, consent, and lifecycle measurement
• Ability to build, test, and ship technical integrations using SQL, coding or scripting, APIs, event models, data pipelines, instrumentation, and debugging tools
• AI-forward mindset and ability to translate model-powered or agent-assisted ideas into dependable workflows with clear guardrails
• Ability to align technical and business teams, communicate with executives, and clarify complex work
• Based in San Francisco or New York City
• Able to work from a US office three days per week
• Authorization to work in the country where the job is located

Core Competencies

Demonstrates expertise in managing marketing technology stacks, including identity, consent, and audience activation, while ensuring data quality and system reliability. Proficient in building technical integrations and collaborating across cross-functional teams to drive measurable outcomes.

Highest-signal resume keywords

• Marketing Technology Management
• Technical Integration Development
• Data Quality Assurance
• Cross-Functional Collaboration
• AI-Enabled Workflow Design

ATS Optimization Keywords

Hard Skills

• SQL
• APIs
• Event Models
• Data Pipelines
• Instrumentation
• Debugging Tools
• Attribution Methods
• Measurement Systems
• Data Mapping
• Consent Management

Soft Skills

• Cross-Functional Leadership
• Executive Communication
• Problem-Solving

Industry Keywords

• Growth Operations
• Marketing Analytics
• Solutions Engineering
• Lifecycle Measurement
• Experimentation

Tools & Technologies

• Marketing Automation
• Customer-Data Platforms
• Ad Platforms