Growth & Marketing Specialists

Naijatutors Konnect; United States; Remote; USD 1,800 - 2,400; Full time

Benefits offered by this job

Remote work

Freelancer/agency collaboration

Job summary

Naijatutors Konnect is an online education company delivering tutoring and enrichment programmes to families internationally. This leadership role owns the growth and marketing function, from strategy to execution, with a focus on brand growth, lead generation and enrolment optimization.

The role leads a team and collaborates with freelancers/agencies to build scalable marketing systems, content strategy, CRM and automation campaigns. Remote-friendly, Nigeria salary reference applies.

Qualifications

• At least 5 years in growth, digital or performance marketing
• Proven track record growing a consumer-facing brand
• Strong experience with Meta and Google advertising
• Experience creating content strategies that generate leads
• Strong analytical, data-driven decision making and copywriting skills
• Experience leading marketing projects or teams

Responsibilities

• Develop and execute the growth and marketing strategy
• Increase brand awareness and social media engagement
• Plan, manage and optimize paid campaigns across Meta, Google and other channels
• Drive enquiries and improve enquiry-to-enrolment conversion
• Lead content strategy, email marketing, CRM and automation campaigns
• Build scalable marketing systems, reporting and collaboration with freelancers/agencies

Skills

Growth marketing

Digital marketing

Performance marketing

Brand building

Lead generation

Copywriting

Analytics

Tools

Meta Ads

Google Ads

Job description

About the role

Naijatutors Konnect is an online education company delivering tutoring and enrichment programmes to families internationally. This leadership role owns the growth and marketing function, from strategy to execution, with a focus on brand growth, lead generation and enrolment optimization.

What you'll do

• Develop and execute the growth and marketing strategy
• Increase brand awareness and social media engagement
• Plan, manage and optimize paid campaigns across Meta, Google and other channels
• Drive enquiries and improve enquiry-to-enrolment conversion
• Lead content strategy, email marketing, CRM and automation campaigns
• Build scalable marketing systems, reporting and collaboration with freelancers/agencies

What they're looking for

• At least 5 years in growth, digital or performance marketing
• Proven track record growing a consumer-facing brand
• Strong experience with Meta and Google advertising
• Experience creating content strategies that generate leads
• Strong analytical, data-driven decision making and copywriting skills
• Experience leading marketing projects or teams

For applicants in Nigeria

• The listing states a salary in Nigerian naira (₦250,000 per month) but does not specify timezone requirements or whether hiring is limited by location. Confirm details before interviewing.
• Location is listed as Remote; no explicit country restrictions are stated beyond the Nigerian salary reference. Confirm eligibility and work authorization as required.
• The listing does not state visa or work-permit specifics.