Growth Marketing Manager, Paid Search (NA)

TravelPerk; Boston (MA); On-site; USD 90,000 - 140,000; Full time

Job summary

TravelPerk is hiring a Growth Marketing Manager to lead paid search initiatives in North America, aligning with the strategy set by the Senior Manager, Paid Marketing. You will drive a pipeline of high-quality B2B leads for Sales and collaborate on AI-related content for search engines.

The role is hands-on, data-driven, and involves close collaboration across Marketing and Sales to optimize campaigns and contribute to AI-answer engine initiatives.

Qualifications

• North America is a priority market for Spend.
• Paid search is a core demand-capture channel in the US.

Responsibilities

• Campaign management and optimization of paid search across Google Ads and Microsoft Advertising in North America.
• Testing and analysis of ad copy and landing pages to improve performance.

Job description

TravelPerk is hiring a Growth Marketing Manager to lead paid search initiatives in North America, aligning with the strategy set by the Senior Manager, Paid Marketing. You will drive a pipeline of high-quality B2B leads for Sales and collaborate on AI-related content for search engines.

The role is hands-on, data-driven, and involves close collaboration across Marketing and Sales to optimize campaigns and contribute to AI-answer engine initiatives.