Growth Marketing Manager, Lifecycle

Stripe; United States; Remote; USD 127,000 - 192,000; Full time

Job summary

Stripe is seeking a Growth Marketing Manager to lead global marketing efforts. This role involves designing and optimizing campaigns to drive demand and revenue growth. The ideal candidate will have extensive marketing experience and a strong focus on user experience.

Benefits

Equity

Company Bonus

401(k) Plan

Medical Benefits

Dental Benefits

Vision Benefits

Wellness Stipends

Qualifications

• 7+ years of work experience.
• 5+ years in a marketing role designing campaigns.
• 3+ years analyzing marketing campaign performance.

Responsibilities

• Drive ideation and execution of scaled lifecycle campaigns.
• Analyze trends and develop actionable insights.
• Collaborate with stakeholders across various teams.

Skills

Marketing

Data Analysis

User Experience

Tools

Marketo

Salesforce

Salesloft

Job description

Stripe is a financial infrastructure platform for businesses. Millions of companies - from the world’s largest enterprises to the most ambitious startups - use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone's reach while doing the most important work of your career.

About the team

Growth Marketing is a team of performance-driven marketers and channel specialists. We partner closely with growth product, regional and demand marketing, and sales to drive revenue through self-serve and sales motions. We work globally, on the full customer lifecycle, and with all company segments - from startups to the largest enterprises.

What you’ll do

As a Growth Marketing Manager, you will be a key driver of global marketing efforts supporting our sales motions to drive demand and revenue growth - designing, implementing, and optimizing scaled lifecycle campaigns across user segments and life stages. You will help create an uncommonly great email marketing program at Stripe through a relentless focus on user experience and channel optimization.

Responsibilities

• Drive ideation, strategy, and execution of scaled lifecycle campaigns across email and in-product notifications to drive core business outcomes (e.g. sales pipeline, product activation, revenue)
  
• Identify customer needs, ideate solutions to improve user experience, and generate ongoing user-driven insights to inform campaign strategy and optimization
  
• Leverage marketing automation, behavioral data, and ML-based techniques to create personalized experiences at scale
  
• Analyze trends, develop actionable insights to optimize against targets, and socialize relevant learnings across the organization
  
• Collaborate closely with key stakeholders across Growth, Product, Engineering, Data Science, Analytics, Sales, and Marketing
  

Who you are

We're looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement.

• 7+ years of work experience
  
• 5+ years of experience in a marketing role designing and launching campaigns
  
• 3+ years of experience analyzing and taking action on the performance of marketing campaigns
  
• 3+ years of experience writing marketing briefs
  
• 3+ years of experience leveraging data and ML-driven techniques
  

Preferred qualifications

10+ years of work experience

• 3+ years of email marketing/CRM experience
  
• 3+ years of B2B marketing experience
  
• Experience with Marketo, Salesforce, and/or Salesloft
  
• Experience collaborating with sales teams
  

A remote location, in most cases, is defined as being 35 miles (56 kilometers) or more from one of our offices. While you would be welcome to come into the office for team/business meetings, on-sites, meet-ups, and events, our expectation is you would regularly work from home rather than a Stripe office. Stripe does not cover the cost of relocating to a remote location. We encourage you to apply for roles that match the location where you currently or plan to live.

The annual US base salary range for this role is $127,600 - $191,400. For sales roles, the range provided is the role’s On Target Earnings ("OTE") range, meaning that the range includes both the sales commissions/sales bonuses target and annual base salary for the role. This salary range may be inclusive of several career levels at Stripe and will be narrowed during the interview process based on a number of factors, including the candidate’s experience, qualifications, and location. Applicants interested in this role and who are not located in the US may request the annual salary range for their location during the interview process.

Additional benefits for this role may include: equity, company bonus or sales commissions/bonuses; 401(k) plan; medical, dental, and vision benefits; and wellness stipends.

At Stripe, we're looking for people with passion, grit, and integrity. You're encouraged to apply even if your experience doesn't precisely match the job description. Your skills and passion will stand out—and set you apart—especially if your career has taken some extraordinary twists and turns. At Stripe, we welcome diverse perspectives and people who think rigorously and aren't afraid to challenge assumptions. Join us.