Growth Marketing Manager, Leo Subscriptions

Amazon Inc.; Bellevue (WA); On-site; USD 109,000 - 160,000; Full time

Benefits offered by this job

Health insurance

401(k) matching

Paid time off

Parental leave

Job summary

Amazon Inc. in Bellevue, WA seeks a Performance Marketing Manager for Amazon Leo to own digital campaigns across US, Canada, and Mexico. You will drive subscriber acquisition through Amazon.com, email and display, collaborating with creative teams and central Amazon groups to hit goals.

A high execution bar, strong PM skills, and a subscription marketing track record are essential. You will be a self‑starter, comfortable with ambiguity in a fast‑paced environment, partnering across teams to

Qualifications

• 4+ years of professional non‑internship marketing experience.
• Experience using data and metrics to drive improvements.
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables).
• Experience building, executing and scaling cross‑functional programs or marketing campaigns from concept to completion.
• Experience managing and measuring marketing performance in various channels.

Responsibilities

• Execute end‑to‑end Leo acquisition marketing campaigns in digital performance channels.
• Responsible for campaign execution and optimization to acquire subscribers through digital marketing channels including Amazon.com, email, and display.
• Optimize against key channel engagement and business KPIs including share of voice, click through rates, conversion, and CPA.
• Test and learn messaging, creative, and segmentation strategies to improve channel results.
• Establish mechanisms that set a high bar for campaign delivery across creative execution, campaign building, and QA.
• Partner with central Amazon marketing channel and retail event teams to build Leo marketing plans.

Skills

Data-driven

Cross-functional collaboration

Marketing optimization

Campaign management

Tools

Excel

Tableau

Job description

Amazon Inc. in Bellevue, WA seeks a Performance Marketing Manager for Amazon Leo to own digital campaigns across US, Canada, and Mexico. You will drive subscriber acquisition through Amazon.com, email and display, collaborating with creative teams and central Amazon groups to hit goals.

A high execution bar, strong PM skills, and a subscription marketing track record are essential. You will be a self‑starter, comfortable with ambiguity in a fast‑paced environment, partnering across teams to