Growth Marketing Manager - Kazakhstan | Activation

Binance; United States; Remote; USD 90,000 - 130,000; Full time

Job summary

Binance is seeking a Growth Marketing Manager to lead growth initiatives in Kazakhstan. You will implement hands-on acquisition, lifecycle, and reactivation campaigns to drive measurable results. The role requires owning the full user journey and accelerating conversions in a top-priority market.

You will map the journey from Visit to Trade, launch activations, and own market OKRs, collaborating with product, analytics, and regional teams to optimize growth strategies.

Qualifications

• Hands-on, data-driven marketer who can combine user acquisition, lifecycle management, and reactivation campaigns.

Responsibilities

• Launch non-standard activations to engage and reactivate the existing userbase.
• Map and improve the entire user journey from Visit to Trade to boost conversion.
• Fully own market OKRs and drive growth initiatives for Kazakhstan market.

Skills

Growth Marketing

Data-driven

User acquisition

Lifecycle management

Reactivation campaigns

Job description

Binance is seeking a Growth Marketing Manager to lead growth initiatives in Kazakhstan. You will implement hands-on acquisition, lifecycle, and reactivation campaigns to drive measurable results. The role requires owning the full user journey and accelerating conversions in a top-priority market.

You will map the journey from Visit to Trade, launch activations, and own market OKRs, collaborating with product, analytics, and regional teams to optimize growth strategies.