Growth Marketing Manager & Insights Leader

JND; Dallas (TX); On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Medical Insurance (Health, Dental &amp

401(k)

H1B/Green Card Sponsorship for qualififi

Hands-on experience at global industry

Opportunities for career advancement

Job summary

JND is hiring Marketing Managers and Marketing Analysts in the Dallas area to lead digital, brand, partnership, and analytics initiatives for a global electronics and mobile business.

You will develop integrated marketing strategies, manage multi-channel campaigns, and drive insights from market research to optimize spend and outcomes. Join a fast-paced team with growth opportunities.

Qualifications

• 5–10+ years of hands-on experience in digital marketing, brand/social media marketing, go-to-market, partnership marketing, market research/consumer insights, or marketing analytics.
• Proven track record of developing and executing successful multi-channel marketing campaigns with measurable results.
• Strong analytical skills with the ability to interpret data and drive decision-making; experience with Google Analytics, BI/dashboard tools, and marketing automation platforms.
• Platform experience a plus: Sprinklr, Braze, Meta Business Manager, Buffer, Social Suites, Adobe Creative Suite, survey tools (Qualtrics, etc.)
• Experience in mobile, consumer electronics, technology, media/entertainment, device protection, or CPG industry preferred
• Strong stakeholder management, negotiation, and cross-functional collaboration skills; agency experience a plus
• Excellent written and verbal communication and presentation skills; proficiency in AI tools for marketing a plus
• Self-starter able to work independently and manage multiple projects in a fast-paced environment

Responsibilities

• Lead overall social media strategy and manage the brand persona and voice across Instagram, TikTok, YouTube, Facebook, X, and emerging channels.
• Own the digital marketing calendar, planning, and forecasting; build and optimize email campaigns, website content, SEO, and social analytics.
• Execute real-time content capture at activations and culturally relevant moments; brief and collaborate with internal and external creative teams.
• Use social performance metrics and creative analytics to inform content strategy and optimization.
• Develop and execute integrated campaigns for product launches, services, and carrier/channel go-to-market playbooks.
• Drive customer acquisition, engagement, and retention strategies; monitor campaign performance and ROI and provide actionable insights.
• Lead end-to-end partnership marketing and sponsorship initiatives; negotiate commercial terms and contracts with major media and internet brands.
• Collaborate cross-functionally with Product Management, Sales, Business Planning, Legal, Finance, Compliance, Procurement, and Creative Services.
• Create internal and external communications articulating value propositions and channel strategies; support local and regional programs.
• Lead quantitative and qualitative research including brand tracking, segmentation, concept testing, surveys, and conjoint analysis.
• Forecast and track marketing and sales trends; gather and analyze competitor pricing, sales, and marketing/distribution methods.
• Track performance across all channels (paid, organic, email, web, events, content, ABM) through to revenue; build dashboards and automated reporting.
• Run cohort and funnel analyses (lead quality, channel efficiency, conversion velocity, ROI); forecast pipeline and performance scenarios to guide budget allocation.
• Design and evaluate experiments; own KPI frameworks for acquisition, lifecycle, and funnel performance.
• Apply AI and automation tools to transform how insights are generated and delivered.

Skills

Digital marketing

Brand/social media marketing

Go-to-market

Partnership marketing

Market research/consumer insights

Marketing analytics

Google Analytics

BI/dashboard tools

Marketing automation

AI tools for marketing

Education

Bachelor's degree in Marketing, Business, Communications, Statistics, Economics, Psychology, or related field

Tools

Sprinklr

Braze

Meta Business Manager

Buffer

Social Suites

Adobe Creative Suite

Qualtrics

Job description

JND is hiring Marketing Managers and Marketing Analysts in the Dallas area to lead digital, brand, partnership, and analytics initiatives for a global electronics and mobile business.

You will develop integrated marketing strategies, manage multi-channel campaigns, and drive insights from market research to optimize spend and outcomes. Join a fast-paced team with growth opportunities.