Growth Marketing Manager

Newform; New York (NY); On-site; USD 100,000 - 280,000; Full time

Benefits offered by this job

Health insurance

Commuter benefit

Team offsites

In-office in NYC

Job summary

NewForm in New York City is seeking a Growth Marketing Manager to lead client relationships, media strategy, and creative performance across high-growth accounts. You will oversee creatives and media buyers to drive efficient spend, scale accounts, and connect media with creative intelligence.

This client-facing role requires 4–7+ years in paid media, deep Meta expertise, and strong analytical and presentation skills to turn data into strategic recommendations for multiple brands.

Qualifications

• 4-7+ years of paid media experience, with agency and/or consumer app experience preferred.
• Deep expertise in Meta required.
• Experience managing seven-figure annual media budgets.
• Strong presentation skills for client meetings.
• Strong analytical skills linking performance data to strategy.
• Preferred: knowledge of mobile advertising measurement systems (SKAN, AEM, MMPs).

Responsibilities

• Oversee annual media budgets of $5M-$50M across channels.
• Lead client relationships and regular meetings.
• Develop growth strategies with creative at the center of paid ads.
• Translate performance data into actionable strategy for clients and teams.
• Identify optimizations to improve media efficiency and scalability.
• Collaborate with creatives and media buyers to scale spend.

Skills

Paid media

Agency experience

Budget management

Presentation skills

Analytics

Mobile advertising

Tools

Meta

SKAN

AEM

MMPs

Job description

ABOUT

NewForm is the creative intelligence company. We help category disruptors like Kalshi, ElevenLabs, Babbel, and others scale paid ads by turning creative into a measurable, repeatable growth system.

We oversee $100M+ per year in paid media spend and create thousands of human ads each month, with each ad making our system smarter.

THE ROLE

As a Growth Marketing Manager, you will play a key role in leading client relationships, media strategy, and creative performance across several high-growth accounts. You will oversee forward-deployed creatives and media buyers to drive efficient spend, scale accounts, and connect media strategy with creative intelligence.

This role is primarily client-facing and strategic, but you should also be able to dive into the weeds. You will use your platform expertise, analytical judgment, and understanding of creative performance to help clients grow faster and more efficiently.

RESPONSIBILITIES

• Oversee annual media budgets of $5M-$50M across channels, primarily Meta, TikTok, and Google
• Lead client relationships and communication, including regular meetings and QBRs
• Develop cohesive growth strategies with creative at the center of the paid ads program
• Translate creative performance data into actionable strategy for clients, creative teams, and media buyers
• Proactively identify optimizations to improve media efficiency and scalability, including work outside the dashboard such as funnel strategy, signal quality, offer testing, and measurement
• Partner with forward-deployed creatives and media buyers to turn insights into high-performing content and scaled spend
  

REQUIREMENTS

• 4-7+ years of paid media experience, with agency and/or consumer app experience highly preferred (at least 2 year of experience in management roles)
• Deep expertise in Meta required
• Experience managing accounts with seven-figure annual media budgets
• Strong presentation skills, including the ability to craft compelling decks and communicate clearly in client meetings
• Strong analytical skills and comfort connecting performance data to strategic recommendations
• Preferred: deep understanding of mobile advertising, including SKAN, AEM, MMPs, and related measurement systems

BENEFITS

• Full-time, in-office position in New York City
• Competitive base (100k-140k) + bonus structure, total compensation range 100k-280k/yr
• Company-paid health, dental, and vision insurance
• $300/month commuter benefit
• Annual team offsites. Our last two were in Tulum, Mexico and Hokkaido, Japan.