Growth Marketing Lead: Demand Gen to 10x Pipeline

Rox; San Francisco (CA); Sur place; USD 180 000 - 240 000; Plein temps

Avantages offerts par ce poste

Medical, dental, and vision

401(k) with automatic enrollment

Unlimited PTO

Parental leave (up to 20 weeks)

Wellness stipend

Learning stipend

Transit & parking benefits

SF HQ meals

Résumé du poste

Rox in San Francisco is seeking a growth-focused Marketing leader to own the demand generation engine and drive pipeline growth for Global 2000 accounts. You will lead paid social, digital advertising, and integrated ABM campaigns, partnering with sales and RevOps to turn market awareness into measurable revenue.

You’ll experiment with new channels, messages, and tactics, while scaling inbound pipeline and building scalable processes, reporting, and governance to support Rox as it grows.

Qualifications

• Elite creative instincts and a growth mindset for unconventional campaigns.
• Extreme ownership and bias for action to drive ambitious growth initiatives.
• Deep experience in B2B demand generation and growth marketing.

Responsabilités

• Own and scale Rox's demand generation engine to drive 10x inbound pipeline in six months.
• Lead digital acquisition and paid media across LinkedIn, Google, retargeting, and emerging channels.
• Build integrated campaigns connecting paid media, social, content, field marketing and ABM tactics.
• Develop creative ways to penetrate Global 2000 accounts with personalized campaigns and direct mail.
• Own the full marketing funnel from awareness to pipeline attribution and ROI.
• Analyze funnel metrics, test hypotheses, and optimize for conversion and pipeline growth.
• Collaborate with sales, RevOps, brand, content, and field marketing to translate announcements into demand.
• Manage budgets, channel allocation and agency relationships to maximize pipeline effectiveness.
• Establish processes, reporting, and infrastructure to scale Rox's growth function.

Connaissances

Demand generation

Growth marketing

B2B marketing

Paid media

Account-based marketing

Data-driven

Cross-functional collaboration

Description du poste

Rox in San Francisco is seeking a growth-focused Marketing leader to own the demand generation engine and drive pipeline growth for Global 2000 accounts. You will lead paid social, digital advertising, and integrated ABM campaigns, partnering with sales and RevOps to turn market awareness into measurable revenue.

You’ll experiment with new channels, messages, and tactics, while scaling inbound pipeline and building scalable processes, reporting, and governance to support Rox as it grows.