Growth Marketing Lead

RedFlag Alerts; Dallas (TX); On-site; USD 90,000 - 130,000; Full time

Job summary

RedFlag Alerts is seeking a Marketing Manager to own positioning, messaging, campaigns, and content that drive growth. This hands-on, individual-contributor role collaborates with Sales leadership to define our go-to-market strategy and execute across channels including digital, paid media, content, events, and customer marketing.

You will move from strategy to execution, build programs with impact, and own external launches, events, and reviews on platforms like LinkedIn, G2, and Capterra.

Qualifications

• 4+ years in B2B SaaS marketing with ownership of brand and demand.
• Hands-on experience running paid campaigns on LinkedIn, Google and Bing.
• Strong writing with consistent voice across website, decks, and posts.
• Ability turn customer conversations into case studies and success stories.
• Partner with sales leadership on positioning and messaging; manage presence on review sites.

Responsibilities

• Brand, messaging & content: set external positioning and maintain consistent voice.
• Demand generation, paid media & directories: build lead gen campaigns and optimize SEO/AE O.
• Launches & events: own external launch comms, webinars, conferences, and PR routines.
• Customer advocacy, reviews & reputation: manage testimonials and run review campaigns.
• Sales enablement: create one-pagers, pitch decks, and collateral.
• Competitive positioning & market research to keep sales informed.

Skills

B2B SaaS marketing

Paid campaigns (LinkedIn/Google/Bing)

Strong writing

Case studies & customer stories

Sales alignment & messaging

G2/Capterra management

Tools

LinkedIn Ads

Google Ads

Bing Ads

G2

Capterra

SEO tools

Job description

RedFlag Alerts is seeking a Marketing Manager to own positioning, messaging, campaigns, and content that drive growth. This hands-on, individual-contributor role collaborates with Sales leadership to define our go-to-market strategy and execute across channels including digital, paid media, content, events, and customer marketing.

You will move from strategy to execution, build programs with impact, and own external launches, events, and reviews on platforms like LinkedIn, G2, and Capterra.